The key to Article Writing and what to do with them.
Writing an article and getting it published is an excellent way of getting your business website noticed and increasing your search engine positions and brand awareness.
Writing an unique article about the product or service you are selling and publishing it to the right places is the key.
Briefly, how it works is you write your article of over 500 words and then re-write it and re-write it again and again, and then publish the article to the relevant websites, directories and blogs.
When you publish your article to the different directories make sure that every article is a little different, around at least 30% is best, if you keep writing new and different articles about the services or products that you provide you will eventually generate several hundred links back to your website and ultimately, improve your search listings over time.
Dont forget about the all important social bookmarking sites plus there are RSS feeds to go for too, it is not only article directories that you have to think about.
BLOGS:
Search the Internet for blogs that are related to what you do and sign up to them, this way you can join in on discussions and offer advice and some useful input, this way you will gain some credibility in your field and you will also be gathering links back to your site.
FORUMS:
Forums are a great place to get noticed too and some even let you add an article, if you join a few forums that are relevant to your website you can gain some good backlinks for your website.
If you can write a new article on a weekly basis, your website should be slowly crawling up the search engines as every article you write will have a link back to your website.
DEEP LINKING:
Dont forget about the deeplinking option, all your links in the articles you write do not have to point to your home page, they can also point to specific pages within your site, and this is called deep linking.
Deep linking is highly important to get your internal pages listed, and to get some page rank for them too because it is not just about your home page, is it.
Say for example you sold forklifts, you could have your link going back to your home page or to your specific internal page, such as gas forklifts, and then you could write another article about short reach forklifts and have that link going to your short reach forklifts page.
You know your products and services so go ahead and talk about them online, let people learn from your knowledge and expertise in the subject, get on some forums in your industry and make some noise, this will certainly benefit you and ultimately your website.
Article Directories:
With relatively little effort you can write an unique article and get it listed on the many high profile article directories that can be found on the Internet today.
Article Writing Link Building contributed by Colin Castle of Web Design Firm – www.webcentreplus.com
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