Pandora Jewellery – A Short History
pandora is famous for its elegant twist for the classic attraction bracelet (introduced in 2000). But behind their journey to grow to be a world-renowned jewellery company is a uncomplicated story of a Danish goldsmith and his wife wanting to share their creations with all the world.
In 1982, Per Enevoldsen and his wife Winnie established a modest jeweler’s shop on Norrebrogade in Copenhagen, Denmark. As need for his or her items gradually elevated, their concentrate shifted to your wholesale enterprise, and by 1987 they discontinued their retail activities all together. They hired Lone Frandsen as designer for their first Pandora Jewellery line, developing what was to grow to be Pandora’s distinctly unique layout. In 1989, Pandora opened its manufacturing line in Thailand (known as Pandora Productions) and offered its jewellery goods wholesale. In 1996 Lisbeth En? Larsen, a goldsmith, joined the business, and together with Frandsen, produced its signature jewellery line, such as the famous personalized Pandora allure bracelets.
By 2000, their appeal bracelet idea was released for the Danish market, and it quickly took off, with need for Pandora charms going through the roof. Encouraged by this response, pandora bracelets was launched within the US in 2003 and entered the German and Australian markets in 2004. As need grew, fuelled by third occasion distributors across Europe, the organization decided in 2005 to build a large-scale production facility in Thailand. By 2006, Pandora opened the first PANDORA keep in Germany, which was quickly followed by other shops in Denmark, Australia, Switzerland, US and Canada. With Thailand proving to get very powerful manufacturing capabilities, Pandora opened a second manufacturing store in August 2008 and a 3rd in March 2010, additional enhancing its manufacturing.
Today, Pandora employs more than 2,500 individuals and operates and manages a vertical company model with in-house design and production, complete handle of its marketing and immediate distribution worldwide. Its present collection of around 1,800 special jewellery styles are bought in about 260 Pandora branded concept shops globally and via third-party distributors to around ten,000 points-of-sale in six continents in more than 47 countries pandora rings combined versatility with fashion to convey us the jewellery we’ve got arrive to understand and love. Their mission then – as it’s right now – is to offer everyone a fascinating globe of higher top quality and hand-crafted jewellery that is genuine and personal. Inspired by Greek mythology, PANDORA encourages men and women alike to display their individuality and creativity, to inform the globe their stories of hope, enjoy and existence making use of Pandora bracelets, necklaces and earrings. With pendants and charms produced of gold and sterling silver, Murano glass beads, precious gems and birthstones, everybody can have an unforgettable collection of their very own unique and life-changing moments in their hands.
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