Search Engine Optimisation And Why You Have To Use It-Part 1
E-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clamouring to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in the abyss filled with so many failed e-commerce sites.
Search Engine Optimisation or SEO is a term widely used today by many e-commerce sites. For the past few years and the next ten years or so, search engines would be the most widely used internet tool to find the sites that they need to go to or the product or information they need.
Most people that use search engines use only the ten top search results in the first page. Making it to the first page, more so to the top three is a barometer of a sites success in search engine optimisation. You will get a higher ratio of probability in being clicked on when you rank high. The more traffic for your site, the more business you rake in.
But, it is essential to grab a hold of that spot or make your ranking even better. As I aforementioned, each day is a new day for all e-commerce sites to make themselves rank higher using search engine optimisation. It is imperative to make your site better and better every day.
So just what is search engine optimisation and do you have to use it? The answer to why you have to use it is an easy one. You need search engine optimisation to be number one, or maybe at least make your site income generating.
With search engine optimisation you can get the benefit of generating a high traffic volume. Let’s just say you get only a turnout of successful sales with 10 to 20 per cent of your traffic. If you get a hundred hits or more a day, you get a good turnout of sales already. If you get only twenty to ten hits a day, you only get one or two if not any at all.
So once again, what is search engine optimisation? Search engine optimisation is utilizing tools and methods in making your site top ranking in the results of search engines. Getting yourself in the first page and better yet in the top half of the page will ensure that your site will generate public awareness of your site’s existence and subsequently generate more traffic, traffic that could lead to potential income and business.
Shivam Technologies is Australian based internet marketing company. We provide website development and search engine optimisation services to get High Rank in Search Engine.
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