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This article is exclusive for bloggers who want to promote their blogs through articles. In here, I’ll give you an easy to follow guide to help you get started on the right foot:

1. Think about your target audience. Truth be told, this is the real secret to succeed in the field of article writing. If you want your articles to be highly effective and impacting, you need to know the people who’ll read them. Who are they and what specific information are they looking for? Are they just men, women, or both? What do they consider useful or important in their lives? Knowing them on a deeper level will help you in wisely choosing the elements to use in writing your articles and in carefully picking the topics to explore.
2. Stick with topics that are related to your blog’s theme. Avoid discussing topics that are not related to your blog or to the product that you sell. Believe me, this will not help you in anyway. For example, you don’t want to write about mineral make ups when you’re selling coaching programs related to internet marketing. Such topics will not help you capture the attention of your potential clients and will not help you in showcasing your expertise in your niche.
3. Keep it short. As most online users have limited attention span, I would highly recommend that you keep your articles relatively short (300 500 words). Avoid using fluffs and do not insert fillers. Just tell your readers what they need to know in a very straight forward manner. I can guarantee you that they’ll appreciate you more if you do this.
4. Offer real value. You’ll surely get positive response from your readers if you ensure that each of your articles is of high quality. These people will visit your blog and they’ll even probably sign up to your newsletters and buy your products if your articles are very informative (speak volumes about your expertise), easy to read, useful, and well research.
5. Strive to be different. There are so many bloggers who are now using articles as their primary traffic generating tools. It’s important that you set yours apart from the rest so you’ll easily be recognized in your chosen field. Avoid offering the same old information and do not just rewrite the articles published by your competitors. Instead, do your best to offer new and unique information. Then, write your articles using your own writing style and techniques.
6. Distribute your articles online. Get your articles to help you drive interested parties to your blog by simply publishing them on leading directories and ezines. If these people find your articles online and they find them to be extremely impressive, you can be assured that they’ll pay your blog a visit through your resource box. You can then start working your magic to convert these people from plain blog visitors to buying customers.