Step onto the street corner performance “the experience type marketing”
Sui Mu Tian Han, warm kind of textile products, a great season just hot sales, corporate business endless variety of promotional tools. Veken Textile well-known trademarks in China decided not to “dwelling”, from November 21 onwards, in Ningbo Veken home textile, Zunyi, Zhengzhou, Huzhou, Yixing, Wenzhou, Zhuzhou, Huaihua cities such as streets, has launched a “you experience I pay for “warm textile – warm sleeping Kangquan Guo tour activities, by the Nike Air Max consumers.
Despite the cold and windy, Veken home textile field is crowded with activity. Many viewers are invited to experience the stage Veken home textile warm – warm to sleep and Sport “personal is warm,” “self-balancing heating and cooling,” “comfortable smoothness” of product features, and this year’s new cotton flannel thermal suite “soft light”, “warm air” characteristics. A consumer told reporters: “outdoor temperature is low, consumers in this case the experience is a product thermal performance of a big test against the cold.”
Vico on-site staff, told reporters: “in the winter ‘Experiential marketing’ is not all of the textile brand can do it, there is no guarantee of superior performance, experience is tantamount to backfire, since the smashing signs; we are ‘well prepared’, True gold fears fire!. ” Experience in the consumer, then “warm sleep health” and warm flannel excellent package thermal effects gave full recognition and appreciation. “Really warm, it appears that the Chinese Antarctic expedition team are truly unique selection of thermal products.” A stage to experience the “warm sleep health” Air Max 90 consumers the case said.
It is understood that Vico is a market-oriented foreign trade in Europe and America Group companies, ranked 500 in China, has a well-known trademarks in China, the Chinese famous brand, national inspection, China’s 500 most valuable brands and many other awards. Vico “warm sleep health” is the first eco-warm package type Raschel process of natural warm bedding is in the “Vico” patented product Raschel warm sheets developed on the basis of new products, but also Veken home textile in the current position of absolute dominance on the domestic market, the natural thermal products. It’s stuffed under the principle of bionics, imitation fur structure, the use of warp knitting technology velvet, velvet surface that has a natural three-dimensional space. High-quality cotton fabrics, making the skin soft in the winter and close to the unprecedented experience, and cotton fiber characteristics of the natural moisture permeability can be discharged in time the body absorb sweat. The formation of a special velvet structure of the gap to keep heating, showing moisture, close the warm, comfortable and warm so as to achieve the effect. Warm to sleep in 2005 because of its excellent thermal health performance by the Chinese Antarctic expedition team as a warm high quality Air Max 2009 goods.
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