All what you should know about banners
Banners are the most important and the most versatile tool of advertising. Though there is a wide variety and styles of display products on the market, there are a few points that you must be careful about while purchasing banners.
- Style: Sign boards are not just to print your name and logo on. One can do a lot with it. It can also add style and character to your store and/or point of sale. A wide range of designs offer bamboo, silver polish, brass finish and even chrome and matt look stands that can impart a unique look to your store.
- Quality: It’s not about just looks. Quality matters the most. Sturdy display boards have a better chance to live long. Their durability is decided by the metal used and their technical features. Make sure that you buy a strong board that can even brave heavy winds (if used for outdoor promotion).
- Worry-free: Conventional hoardings and signage are passé. Not in terms of its visual appeal but also keeping in mind the easy usage, new-age designs are a perfect blend of style and easy. These user-friendly banner stands are portable and hence there is no transportation worry. These stands are so compact that they come in a box that can be carried easily in a car. Rather, the package box can also serve as a podium or counter. Moreover, these easy-to-use stands have magnetic lock system that enables fixing or dismantling in hardly 2 or 3 minutes.
- Fabric and Printing: Fabric also plays a vital role as its quality is a key factor. Good quality fabric always results in better display. The background sheen and strength is given by the material whereas the printing quality decides the over-all look. There are various methods used for printing banners. The most popular being flex printing, digital, screen printing, poly vinyl printing. Quality printing with latest technology can create beautiful, vibrant, and professional-looking banners.
- Light has a miraculous effect. Be it your home or store, light it up and it gives you the sense of joy, beauty, satisfaction and perfection. The same applies to display signs. Back-lit sign boards or glow displays are very effective. Even LED-light box is very graceful and looks awesome with halogen light. Huge advertising boards with header lights are very popular.
- Graphics can certainly enhance your sales. How you say is more important than what you say. Simple text can also be made to look attractive just by projecting it right. Bright, interesting and eye-catching graphics hook visitors and they want to know more about your products. So, graphics or visuals should be extremely well-designed.
- Purpose: Before finalizing your pick, decide what the purpose is. There is a range of designs and styles varying as per their use and application. There is a broad range of indoor and outdoor display boards.
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