Integrated E-commerce with Facebook – best medium to close a SALE
Do you own a site that sells?
Do you want to increase your sales?
If your answer is YES for both the above questions then continue to read this article. I may not be telling you something new but I am definitely reinforcing a fact that is although new but is a successful e-commerce strategy. Facebook store is simply integrating your online website with a Facebook fan page. Now all your products are laid out on this fan page, where customers can easily connect, discuss and appreciate each product.
While going through your products, if a customer intends to buy a product they simply click on it, add it in a shopping cart and for final payment are routed to your original website, your sale is made! From a customer’s perspective – it is because now they don’t need to leave Facebook to locate your website, so this convenience, in turn increases sales and helps to make the final conversion.
Earlier, it was seen that businesses could connect with their users through Facebook fan page, they would like and discuss about a product but final sale was not made because, users had to leave their current interface, then Google and for the business website and in between get lost……thus not a profitable bargain for businesses.
However, integrated ecommerce through Facebook store and Facebook shopping cart is a boon for businesses. Many start-ups and middle businesses jumped in this bandwagon to enjoy benefits of quick sales.
Facebook has allowed good amount of flexibility for businesses, who can customize their store by integrating user friendly shopping carts and other application to entice their users. Make sure that your business is not left behind .Get targeted customers and reap profits.
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