Electric Soymilk sales have sprung up everywhere life soared four times – Suning Appliance, Soymilk – HC network appliance industry-hc360
Two days before the Golden Week, in addition to
TV
, Refrigerator, washing machine,
Air conditioning
Large big airs and other traditional products, the unit price is not high, but the outbreak of the huge potential
Small appliances
Market is a particularly compelling. Recently, the milk powder incident known as the CPE, the corresponding substitution products appeared in the expected growth, especially in soybean milk, juice of life has little
Home Appliances
Sales soared.
Reporter
Suning
Fuan Avenue store electrical appliances life stand to see come to consult and purchase of soybean milk, fruit juice machine constant stream of customers. "Some customers are accustomed to drinking milk, recently had to drink soy milk, soybean milk machine now before the daily sales volume is 4 to 5 times a day and some stores sell dozens of" sales personnel, as soybean milk, juice and other small household electrical appliances, daily sales have been relatively stable, but a sudden outbreak of the Golden Week, in addition to the current people's eating habits changed, new technologies have stimulated the introduction of some market demand.
Before the technical limitations of traditional soybean milk machine, not directly grinding dried beans, must be soaked in advance, which for a young family fast pace of life inconvenient. Now, the market Soymilk with more human than before, easy to operate. Therefore, after the main consumption in both groups of older soybean milk machine, more and more to attract many young people. The corresponding technological upgrading of products, such as using non-network technology, new products, pulp and in the shorter time, improve digestion and absorption of protein, but also promoted the sale of soybean milk.
"11" period, mainstream business with the U.S. home appliance chain, and nine Yang, DF-, Fuji Po, OAK and other major brand manufacturers to strengthen communication and cooperation, through increased life of the procurement efforts of small household electrical appliances, so Soymilk the price of products on the basis of the original 15% down. Although the volume is adequate preparation in advance, but some brands or models appeared in yesterday afternoon sold out phenomenon.
Addition to price, soybean milk machine products for the further popularization of home appliances stores also enhanced the store terminal presentation, such as the flagship store features terminal free delivery milk presentation to explain the bean material with the production process, promote healthy habits, health spending activities.
The State Council Development Research Center of Institute of Market Economy Appliance discussion group Lu Renbo director believes that the current strong market, a key measure of small appliances is to use the most urgent needs of the consumer into the product innovation to the first decision-making factors . Such as soybean milk, juice and other lifestyle appliances, are fresh soybeans and fruit as raw materials, customers can control their own sources of raw materials, meet the modern concept of green and healthy living. Such products in the market technology innovations, will directly promote the product popular.
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