Get Better Website Bounce Rates – 3 Awesome Tips to Help Reduce Bounce Rates
Site bounce rates are a subject that quite a few web page owners know little about or pay little attention to. The bounce rate basically represents the number or percentage of visitors to your internet site who “bounce” away to a different internet site after landing on a page of your website. Basically they don’t go any further into your web page which is obviously not the desired outcome. As you can imagine the lower the bounce rate your web page has the far better your web site is performing and the additional visitors you can potentially convert to your cause or sell goods to. So why do folks bounce? Additional importantly how can we minimize these bounces?
Tip 1. Poor Web Design: Make it Look Great and Function Well
This could sound like a quite obvious and quick to identify issue but usually an internet site owner will be blinkered into loving their web page and will not see it’s pitfalls. Look at your competition and see what makes their site look very good and work well, draw inspiration from them to re-design your own landing pages. See what the majority of sites do and copy it. They are doing it in a specific way for a really excellent reason, since it works. Your website may perhaps look prettier or have greater graphics but have you overlooked the primary sales message or over complex the navigation?
Tip 2. Bad Content: Don’t add Content Unless it’s Quality Content
Your visitors will be looking for great top quality content, if you provide rubbish content your visitors will soon loose interest and leave your internet site. If you don’t give them what they want when they land on the page they will go and locate it elsewhere. If you can’t honestly say you would discover content fascinating don’t add it to your web site as it is extremely unlikely other will either. The basic rule of thumb is, if you would not suggest the content to other people don’t put it on your web page.
Tip three. Speed of Your Site – Ensure pages load speedily
We’ve already mentioned that visitors are impatient when it comes in loading a website and finding the content they want. If a web site takes too a lot time to appear users will tend to hit the back button and come across some thing else. You probably do this yourself don’t you? 3 seconds is a great target to aim for with page load times so have a very good look around your site and make positive you are nearing this magic number on as numerous pages as achievable. If the magic time of 3 seconds isn’t being hit have a chat to a web designer and see about acquiring your pages optimised to load quicker. Image sizes are frequently the principal reason pages load slowly so make positive these are as tiny as achievable although maintaining a great top quality
Samson Web Design offer a range of services including search engine promotion and website design & development to businesses throughout the UK.
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