Shishi enterprise "Pathfinder" Western Market – PEM Fastener Supplier – Machined Parts
In 11 enterprises to the occasion of a Hong Kong exhibition situation, more than 20 brands lions quietly toward the western and northern markets, "check out the location", take the first step in the development of the New Year, to stir up a faint trace of winter sleep ripple. This is the reporter learned yesterday from the Association of Private Enterprise. To seek new channels of cooperation, open up a broader market space, as many brands lions pursue the goal by 2010.
See the market's benchmark, holding the market's "nose" to go, grasp the initiative, which is post-crisis era, the key to win the market. In 2009, in the various unfavorable factors, the lion turned a lot of brands in a timely manner, "the bow" adjustment "course" buck the trend, the increase of domestic market development efforts in the consolidation of the market on the basis of developed provinces, successfully advance Yunnan, Guizhou, Sichuan, Gansu, Shaanxi and other Western markets, with more than 100 stores set up supply and demand, and the nearly successful docking professional market, greatly improving the overall coverage of Shishi clothing. "Clothing industry faces a new round of reshuffling, we must first step to better understand market conditions and re-integration of resources." Sideya company official said.
It is learned that the lions visit the western corporate market, a market target of counties and cities, is to integrate resources, market segments, playing the "deep wells": fashion trends to understand where the trend, style, and demand characteristics, intention to seek cooperation the establishment of supply and demand, so the new year, more targeted marketing strategy. Fu Feng, small play skin, Qunhao and a number of well-known western companies have multiple cities and counties with the professional market, initially to reach a long-term supply agreement. "In fact, the western and northern parts of the market has the potential to be tapped, we are optimistic about here, on the one hand is to improve the brand in the domestic market share, establishing a new direct market access in Western cities and counties; the other hand, to avoid the 'mighty force in single '- just looking at the competitive market situation developed provinces. "Wolf Road is the legendary Northern inspection the total weeks on the phone said.
Cities and counties in the west to find a selling point, not only to tap the domestic market potential, but also conducive to the formation of a new sales structure. If you are bent on squeezing the market in central and coastal regions, "a boat", it is easy to enter the vicious circle of price war cycle – the product is not very high tech lions many brands, and there is not much advantage. On the contrary, Shishi clothing market as a whole into the western counties, to effectively brand the aggregation effect, to maximize the sales expansion of space Shishi clothing brand. Textile & Garment Association, the responsible person that, directly in the western cities and counties set up shop and flat over the past hierarchical management into management mode, in order to grasp at any time around the market, the changing climate in Rapid Fan Ying, timely adjustment rhythm and reduce the production of blindness, while sales of the largest profits firmly in control in the hands of the master to increase the odds.
"Area has been neglected, often room for new profit growth. Western and northern provinces of ordinary people a better life, and consumption capacity has been greatly improved, the market is vast, unlimited prospects, lions tap into this area, reflects the a kind of spirit and innovative ideas and long-term vision. "lion head of Private Enterprise Association, commented.
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