51 State the night before the U.S. "red eye" flights once again set sail – the country the United States, home appliance chain, information appliances – HC Network Appliance Industry
"51" around the corner, major domestic
E-commerce
Website has been gearing up to start brewing a new round of price cuts frenzy. Recently,
States United States
Online Shopping Mall Electric National Hurricane 38 "red eye" shopping boom. It is reported that "51" the night before, internet store, "red eye" flights will once again set sail.
Gome opened the company's official e-commerce site, a huge full-screen
Advertisement
Pop's eyes, starry, starry black night background before, "at 19 o'clock on the April 30, shopping, carnival opens ahead of schedule,
Group buy
Exclusive VIP nights, "the theme of unusual eye-catching promotional text. This shows that the recent sustained hot go" red eye "shopping heat wave, in the" 51 "Day eve, and no signs of low tide, but was more than strong performances over the potential.
Gome, said the person in charge, the National US-38 Online Shopping Mall, since early April, they begin with "net purchase in April, 5 'adopt' a scene" as the theme of large-scale
Promotions
Activities, "Group Purchase bargain Recruitment Group", "national network of large-scale Jicai", "network appliance package," "
Mobile
Fair billion consumer feedback "and" 0 home appliances
Auction
"Almost all
Internet Marketing
Promotional items come and go, and also accompanied by a number of online media, search engines and other forms of Internet advertising, internet store nationwide
Sell
Volume increased remarkably, reaching the early advances, "51" appliance market share objectives.
Which to Online Shopping Mall and around the area
Marketplace
With the conduct of the "Group buy bargain Recruitment Group", "national network of large-scale Jicai" two forms of activity like most consumers, this "online registration, line buy" of the "closed shop sales at night," but also created a internet store sales miracle. Hangzhou, Changsha and other southern parts of the consumer particularly fond of such a network entity Group buy additional forms, market survey, fast-paced lives of a group of people: they are busy at work during the day, to save time, even on business would choose to fly at night ' red-eye flight '. But the group tend to have stronger economic strength. As local consumers often shop at night to participate in such activities, the image to have the internet store
Organization
Network application, Group buy on the sale of the ground called "GOME No. 'red eye' flight."
So-called red-eye flight, night flight is the airline flight, the general is to increase aircraft utilization, use of leisure time arrangements for aircraft flying at night in order to reduce flight costs. "Red-eye flight" was first appeared in 1959, the United States as passengers when the plane more bleary-eyed, "red-eye flight," hence the name. "Red-eye flights" in China is mainly to work overtime
Travel
Charter, strictly speaking, is the night flights, the fare is only half the normal fare flights or even lower.
Industry analysis, For the manufacturer, 51
Golden Week
Sales can account for the full year sales of 15% to 20%, this year's Golden Week, all promotions
Appliance Retail
Ground-store promotions business, is still mostly concentrated in the price let, gifts etc.. Internet store of the "red eye" flight promotions, advance network has the intention of consumer spending, throw very tempting, "red eye" flight prices can be described as a basketball start, the game, home appliances
Retail
"51" golden weeks in advance of consumers battle begins, the intensified competition appliance industry is evident.
Internet store itself, with "nearly 500 entities in support of the online shopping store credit
Brand
"," Online shopping gift and low-cost operation of secondary cast of low-cost advantage, "" staying at home and the convenience of cash on delivery, "" flexible, complete and timely delivery and distribution capabilities "and" storefronts, worry-free customer service system stores the double sale "and many other advantages, if we can take full advantage of the power of the Internet to gather information in the" 51 "golden weeks ago launched" red eye "flight plan, take full advantage of this online, line interactive three-dimensional marketing model, will reach another overdraft "51" The purpose of home appliances market, consumers will really enjoy the appliances in advance, "51" consumer benefits.
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