Automotive supplies industry, competition in the homogenization of – Geological Drilling Rig

Homogenization of competition in the automotive products field flooded
    Looking around us, the homogenization of competition in all walks of life can be found in the shadow of its existence, but it is only a shadow of different sizes. Homogenization of competition in the automotive supplies industry, the shadow on the very obvious. In fact, the homogenization of products, competition is an industry continues to mature and around a problem, however, is only 10 years of history for a young industry, automotive supplies industry, the homogenization of competition is inevitable.
    From car to car navigation field of electronics to automotive interior design fields, the homogenization of competitive products covering almost the entire automotive industry, whether it is technology-intensive products or labor-intensive products, often one that clamored to establish a brand, and the other one has to compete headlong into a sea of blood inside homogeneous flame a life and death.
    Price of natural deep quagmire of "take-ism"
    The author believes that the homogenization of competition in the automotive supplies industry, a flood of the most important reason is the endless price wars. In modern society, the various categories of industry will become increasingly mature, but it is an emerging automotive supplies industry, emerging industry, one of the greatest feature of the competitive nature of the industry stronger, are thinking about an emerging industry in the sub-slice of the pie, not to mention the Automotive supplies industry with low barriers to entry are a number of branches of industry, competition can imagine the degree of cruelty, in the face of competition, low-price strategy is undoubtedly the most competitive means, and because the majority of enterprises are looking at how kind the to play a greater price advantage, very little attention to product innovation and even the quality of products and services, so it is natural "take-ism" has become a smooth songjang everything from the production molds to the product the appearance of process design even the enterprise product marketing model, is often available as long as there is a new face will immediately spread throughout the industry.
    Homogenization of competition due to injury to those who dare to innovative businesses, some companies have their own ideas not justify the cost of innovation, survival unsustainable, also disappeared, or drift from the. Can be said that the homogenization of competition and low-price competition is the mutual influence, reciprocal causation relationship. Low-price competition hurt the innovative manufacturing enterprises, will bring to the homogenization of the abyss of competition, in turn, intensified competition and the homogenization of the enterprise's low price competition, but in the final analysis, automotive supplies industry, the confusion are the low-price competition in Jalan of the disaster.
    Bureau of Competition who is going to break the homogenization
    The future of automotive supplies industry, who dominated the homogenization of competition, what to breaking up? Clearly, the industry response to those small and medium enterprises do not have the strength to compete homogeneous, only the mainstream of the waves, but those in the industry is still quite powerful enterprises have the ability to respond to and change, and this time the test of corporate responsibility of the industry should a. An industry to move forward the healthy development of the industry's leading companies would have to be played, to use its influence in the industry to strengthen independent innovation and promote the industry to advance continuously. From another point of view, leading enterprises in promoting the healthy development of the industry but also the constant progress in the promotion of their own, which is not run counter to the development of enterprises but rather mutually reinforcing.
    As already analyzed, and automotive supplies industry, the homogenization of competition in the final analysis is the industry's low-price competition, brutal price wars dragged down the enterprise independent innovation ability and enthusiasm to manage the chaos in the price we must develop the advantages of industry associations, Problems in the face of the whole industry on the need for an effective industry association to coordinate the interests between industries and enterprises, industry associations and enterprises in regulating the price competition, the role of quality of service is not a substitute.
    The industry and our media should also be breaking up steam with the homogenization of the industry to contribute their strength to compete, not to say that a media release issued several well-known enterprises of publicity, or to write a few influential articles will be able to in the industry to establish brand awareness, breaking up the homogenization of competition in the long-term needs of industry media to do more detailed work, it is necessary to establish the brand awareness of the industry as the industry media to do a mission, to use the media to their own advantage, to contribute their strength. Here I think that the HC Car Accessories Network set a good example by actively promoting its set up under the Automotive Electronics Industry Association has begun to function, its healthy development of the industry will have a positive and far-reaching impact.

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