Zhejiang: channel resistance still look forward to issuing coupons – home appliances to the countryside, double-barrel washer – appliance industry-hc360 HC Network
Zhejiang is China's economic growth, "locomotive" is one of the private economy in Zhejiang is the "locomotive" rapid progress "main fuel." Ningbo Economic Committee chief engineer Chen Chenghai proudly told reporters: "Only Ningbo City, we have a turnover of over 8 million businesses, 100 more than 10 billion turnover business, turnover had more than 1,000 billion business. "encounter, however, the international financial crisis, exports blocked the development of SMEs in Zhejiang suffered.
Fortunately, in the new round of
Appliances to the countryside
Tender, Zhejiang SMEs off to a good harvest, Ningbo City, only to have 42 winning companies in each category. Household Electrical Appliances Association, Zhejiang Province, the Secretary-General Ma Guoxin, told reporters: "appliances to the countryside on our small and medium enterprises have a positive impact." March 10 to 13 days, followed the Ministry of Industry and Information Technology Research Group home appliances to the countryside of West Lake in Zhejiang Province Hua Japan, Panasonic, waveguide, new music, Oaks, Shuaikang waves wood, south, Gedeh, dragon, to work every day odd Shuai, CLS home appliance enterprises of 14 conducted a survey interview.
Vitality of SMEs was
Ningbo Dragon Group
Cixi
An unknown household electrical appliance enterprises to produce double-barrel washing machines, automatic washing machine, dryer,
Refrigerator
, Refrigerator and other appliances mainly be exported double barrel Cixi big washing machine. Home appliances to the countryside in the new round of bidding, the Dragon Group of 15 models for all the winning, but winning the 21 provinces of the distribution companies. Dragon Group Vice Chairman Bai Gao Ai confidently told reporters: "Dragon Group Zhejiang enterprises in the home appliances to the countryside in the big winner. Before the sale of business
Service
Channels of distribution to the regional level only, is now taking advantage of the opportunities the countryside home appliances, we want to reach out into rural areas. "
In Zhejiang, such as the Dragon Group, more than one enterprise. It is understood that dozens of successful enterprises in Zhejiang Province, Ningbo City, only had 42 winning companies in each category (excluding repeat winning factor). Among them, the washing machine 73 successful enterprises nationwide, accounting for 28 Ningbo; refrigerator 58 nationwide, accounting for 14 Ningbo; freezers National 30, accounting for six of Ningbo.
Ma Guoxin, told reporters: "Zhejiang medium and small enterprises, successful companies are very large, home appliances to the countryside for the export-oriented small and medium enterprises to participate in the rural market provides a platform for SMEs to have a positive impact on our . "
In fact, the home appliances to the countryside not only to export-oriented SMEs, provides a platform, also had three or four roots of the enterprise market has brought real benefits. New Music was founded in 1980, veteran
White
Enterprise, the fierce market competition so that they will battle 10 years ago moved to the rural market. Victor Chan, general manager of New Lok told reporters: "appliance washing machine to the countryside brought about a new music market, at least 15 percent of demand growth. December 1, 2008 Nisshin Music washing machine for the first time won the bid on February 1 this year, the second second bid, tired calculations, the new washing machine for domestic music sales up 23%, two months have been selling 15 million units. The second bid, we received orders for 20,000 units have been. "It is understood that the new music This result does not meet this year in January, February, they increase the service network in more than 200 parts.
Course, many established firms do not have any new music such as performance, but the appliances to the countryside is also important for them, not only the "last straw", is the cornerstone to restore confidence.
Plant in West Lake Electronics Group, the reporter saw the production line is working overtime to produce home appliances to the countryside products. West Lake is more than 30 years of history
TV
Brand, competition, present their business profitable than real estate and other set-top boxes, and the remaining industries are at a loss.
But when a reporter asked related to home appliances to the countryside the situation, the West Lake Electronics Group director, branch secretary of the Ding Guoqiang has become confident, he said: "Although we slow the pace of home appliances to the countryside, but the appliances to the countryside to the West Lake in TV aspect is very important to restore the role of the market, we are working hard to do a good job bringing home appliances.
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