No Guilt With Gucci Green Bags
In recent years, with the advocating of environmental protection policy, all people who shopping in the streets will bring shopping bags to contain their loots.
It is even addictive of those beautifully designed paper bag. But once remembered, these bags are particularly not environmentally friendly. People who wear them will always have the slightest sense of guilt in their heart because these bags will inevitably destroy the environment.
To meet the demand for fashion lovers to take the need to protect the global environment into account, Gucci has announced the plans to implement the global environmental protection. It adopts the usage of papers which are certified by FSC to design shopping bags and a gift box of new packaging materials, determining to reduce paper consumption and carbon dioxide emissions.
The new shopping bags and gift boxes are made from the recycled paper of red with a classic brown, and are printed on the concave side of the classic double-G logo as a decoration. The effect is the same as the Guccissima leather.
The golden brown signs of Gucci are set off with special coffee packaging, and printed with the “Firenze 1921” which symbolizes the birthplace of the brand on the surface. And the tradition of “Made in Italy” is close to the 90-year history. What’s more, it adds the gucci.com at the sides of the shopping bags, which further affirmed the complementary relationship between the Gucci online store and the store network. The Gucci green is the role model in the environment protection campaign, and it deserves imitation for other top brands.
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