Appliances wonderful event commentary week in and week (fourth week of March 2010) – Haier refrigerator, Glanz – household appliances
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2009 China Chain hundred baked
Suning
Electric topping the list.
<BR> Event: March 25, China Chain Store Association released "2009 China Chain hundred" list, Suning Appliance Group,
Gome
Group and Brilliance Group to continue ranking the top three. Among them, Suning Appliance Group 117 billion yuan, 941 shops operating scale topping the list, at one stroke to become China's largest commercial retail enterprises.
<BR> Comments: Zhang Jindong, chairman of Suning Appliance, as said, do not end chains like running a marathon, no shortcuts, there is no absolute leader who can only rely on the concerted efforts of every employee Suning, Retail Management and do a good job
Service
Every detail, and constantly better ourselves, can we truly build a century of service brand. Hundred in 2008 ranked second in the Suning Appliance Chain, 2009
Sell
Amounted to 117 billion yuan, an increase of 14.3%, the number of 941 stores, an increase of 15.9%, to achieve the high base of more than the industry average growth, and boarded a hundred top chain in China. 2010, Suning will be another more extensive room for growth, China's huge consumer market will also cultivate a world-class retail brands.
<BR> Little Swan drum technological breakthroughs the industry three years to prove safety first.
<BR> <BR> Event: March 24, the professional brand of domestic washing machines, held in Beijing Little Swan "heart big future?? 2010 Little Swan drum high-end strategy for New Release & Start will be" launched in one fell swoop "ZEN pure Zhen "series, one series and the frequency of dry wash running series of three high-end smart new series roller, roller 2010 Little Swan total will exceed 1.2 million units sold, a comprehensive guide advanced market.
<BR> Comment: In recent years, demand for products with high-end washing machine blowout, be regarded as high-end trend
Washing Machine
Presented in the Chinese market growing by leaps and bounds. According to authoritative forecasts 2010 sales accounted drum washing machine market will be close to 30% in Beijing, Shanghai and other big cities, drum sales accounting for more than 50%, to become the absolute mainstream. In 2009, Little Swan Washing Machine domestic sales rose more than 100%. 2010, with the Little Swan washed in high ratio, frequency conversion control technology, intelligent technology innovation in areas of strong professional and technical breakthroughs, Little Swan drum will be a strong competitive impact of product sales target of 1.2 million units.
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Glanz
March 28 introduction of the Chinese market first annual awards.
<BR> Event: Chinese New Year 2010 Galanz will be held on March 28 grand from
Microwave ovens
Life electrical appliances, household electrical appliances such as several major parts, the Chinese market, about two thousand elite gathered in fine line
Shunde
, Share the Chinese market over the past year's successes and shortcomings, common to depict the future development blueprint.
<BR> Comments: It is reported that the club set up in the three awards will be a permanent annual award will be based on open, transparent and fair manner, to speak in performance to data speak to the facts speak, according to sales and Market data and market performance of Unified Assessment. In 2009, Galanz flying buck the trend in the Chinese market, becoming a successful breakthrough in China's model, in addition to substantial growth in air-conditioning projects, the microwave oven, living appliances, household electrical appliances also made three blocks outstanding performance. Glanz as long as the manufacturers and vendors perform their respective functions, be able to win long-term effective division of labor.
<BR> Layout Haier refrigerator global resources to enhance the competitiveness of high-end.
<BR> Event: March 26, Qingdao Haier, "In leading embedded Fashion trends," large-scale news conference in Shanghai. Haier to bring the high end sub-brands Casa Imperial released 2010 at the Shanghai high refrigerator trends will point to the future development of high-refrigerator: large capacity, multiple doors, drawer style, intelligence, and green low carbon five trends. Bearing these trends Casa Imperial Series Refrigerator French door refrigerator on, six Italian-style three refrigerators and refrigerator are also simultaneously debut conference site.
<BR> Comments: August 2009, Haier "Casa Di" Italian-style three finalists refrigerator highest level of official German design award?? 2010 Design Award of the Federal Republic of Germany. This is the brand for the first time the award finalists, and were friends as "Best Buy of three refrigerators." Analysts believe that the long term, Haier high-end products with strong competitive upgrade persistent. Benefit from globalization and integration of the layout of the capacity of global resources, control of the powerful ability to promote the integration of resources, the Qingdao Haier have continued to grasp industry trends, to design products that fit the capacity requirements as well as Qingdao Haier continues to improve in the next few years product mix to further enhance the strong profitability with. Haier has grown into China's home appliance industry leader.
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