Ten Golden Rules To Write Content To Please Visitors
Content is king is a popular saying. Content is king, because search engines love content and on this basis they estimate the value website. Content thereby ensures a better position in the popular search engines. Yet in creating content involves more than just a quick news, a blog or a news article. You just started creating content? Keep you content with the following 10 golden rules.
Why write articles:
1. Summarize the content in the title. 8 of 10 visitors will read only the title and headings. The headlines should summarize the contents so well and invite further reading.
2. Put your news is not full of keywords. Always write for the visitor, not only for the search. Letter addressed to one or two keywords can not hurt, but never let them dominate the article keywords.
3. Call to linkbait. A good way to add extra links to your site Baiting is where news and articles to visitors from their own website or social media like linking. Note: your articles must of course be worthwhile! It is not about content but the content.
4. Do not write to sell. Selling your products or services are you doing on the appropriate pages of your website. Articles and news you write out of interest, topical, or to become a brand to profile. You write so they never (directly) to sell.
5. Google is a visitor. Search engines especially Google and read the website as an ordinary visitor. For Google, the titles and headers so the most important. Always Spend 50% of your time writing the headlines. The other half is for writing the actual article.
6. Write personal. Have several people from the organization regularly write articles yourself. This adds variety and gives the organization a face, which promotes openness toward visitors. Alternate articles and openness towards the visitors, in turn, promote the likelihood of linkbait.
7. Provide a good internal linking structure. Torque-related reports and articles by some in the text (box) terms this a relevant link to another article. Of course you below the article link to product pages, but if they are relevant to the newly written article. Always keep in paragraph 4 in mind, do not write to sell.
8. Include pictures. A picture is worth a 1000 words. Especially on the Internet. only 2 out of 10 visitors read the full article. The rest will in any case the image stand out. Make sure the image is relevant and inviting to read the article. The search engines will have a page with more highly relevant images.
9. Promote your articles. Nobody reads your news if you did not disclose it. Make your news article or blog world at. Place a press release distributed through the social media, send a newsletter and visitors the opportunity to give loyal RSS feed. Only then is your message to find and get the readers.
10. Allow visitors to respond. Interaction provides an open image, but also for user-generated content. Search engine love user generated content such Web site and will always appreciate more.
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