Market Analysis of China’s Offset Blanket
Offset printing blanket is a necessity, although the cost of offset printing supplies a very small proportion, but the quality of printed matter has played a pivotal role. Along with the domestic developments and changes in offset printing, offset printing blankets the domestic market, is how to adapt? In the future state of affairs then?
Recalling the five-year development history
According to China Printing and Printing Equipment Industries Association member chapter provides statistical information aggregated from 2001 to 2005 Blanket sales in table 1.
(1) Domestic production capacity of the printing blanket manufacturers have been greater than the actual market demand, with an average production capacity of shorting 30% ~ 40%, and some manufacturers of equipment, or even starting rate of only 20% ~ 30%. In order to avoid oversupply, resulting in inventory backlog, capital does not flow and so on, are in accordance with their respective manufacturers to obtain market information to adjust the sale of real output. Extensive expansion of production in ways manufacturers have been abandoned, the capital re-entering the blanket manufacturing increasingly larger areas of risk.
(2) data collection in imports offset blankets inconvenience, according to information on projections, the domestic demand for domestically produced throughout the year offset blankets plus imports total roughly one million to 120 million square meters, about 20 of total global demand % or so.
(3) The annual sales growth in the domestic offset blankets come and go, does not appear there is a tendency to grow in mid-curve. May be related to the annual import volume ups and downs, of which due to the foreign currency exchange rates, import channels, import companies and domestic agents and other factors, but also with the domestic manufacturers real-pad blankets and cushions blankets production ratio and the proportion of the actual market participants are related to changes in demand.
(4) the domestic producers of the annual export volume showed a growth of sexual orientation curve shows that after years of hard struggle, domestic offset printing blankets production technology has been a considerable improvement and progress, the production manufacturers “MADEI NC HINA” offset printing rubber fabric is being accepted by the foreign part of the market. Of course, the methods are exported to international brands, such as the Meiji MEIJI BLANKET Blanket; also has its own brands, such as the Star card, autumn leaves, Chunlei, sanding, etc.; also have neutral packing, OEM, etc. products.
Brands gathered in Shanghai
After years of market competition, domestic manufacturers and 10 other offset printing blankets, of which China Printing Equipment Industries Association of Equipment Branch member 8, total annual sales of 296 million yuan.
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