New Army mentality is very important to households and the Sun light
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Guangdong
Million and
Marketing
Xu Weiguo, deputy director of
Recently, in "2009 China solar water heater industry in product development to the countryside Summit Forum", a solar water heater in the years of research revealed to this reporter, senior expert, solar water heaters as an urban and rural markets are generally applicable Green
Energy
Product, is now widely used not only, but also with the adjustment of energy structure of China's strategies and renewable energy development strategy to promote new energy, being high-level central and local government attention.
The experts say, early November 2006, Premier Wen Jiabao visited Nanning, Guangxi had personally boarded the Lead District, Village Green show a farm on the roof platform for understanding the situation of solar water heaters. November 16, 2008, Premier Wen visited Guangdong million and the Group, to further put forward the "future development such as solar energy, they (farmers) can support the roof of a solar water heater," the ardent expectations. "
This end, reporters and marketing connections Guangdong million Xu Weiguo, deputy director of an interview confirmation, to understand the company's solar water heater industry, the progress of the project, future development plans and product mix, marketing strategy, channel planning.
Reporter: your solar water heater industry, inspection of the project is 10,000 and Premier Wen Jiabao before the start the Group, or after?
Weiguo: After the Prime Minister visited the company officially launched the project of solar water heater industry. At that time the Prime Minister told us to practice in accordance with the principle of expanding domestic demand products to the countryside, and actively develop the domestic market, particularly in rural areas. At that time, Premier Wen pointed out that the use of renewable energy in rural areas, the use of gas is now very common, but promote the use of solar water heater products with the requirements of rural areas there are still some gaps.
Reporter: Can you tell us your solar water heater industry, the progress of projects at this stage?
Weiguo: 10000 and Group as the largest domestic production
Gas Appliance
One of professional manufacturers, has established a "gas can build + solar energy + air gas energy, gas energy + energy and more energy mix
Energy
Environmentally friendly hot water system energy integration "development plan, to build a gas appliance products, kitchen appliances, integrated hot water system constitute the three pillars of industrial development system.
As one of the important part, we have an area of 380 million acres and
Foshan
Invest tens of millions of smart industrial base to build a modern solar water heater production line. As we all know, solar water heater industry, the threshold is not high, but we believe in "creating high quality products is the premise of any crisis response." Specialized in the production of 10 000 and gas a better product quality and safety than anything else, is to maintain the lifeblood of companies and brands.
Reporter: At present, channel status and planning the next phase of the channel can disclose?
Weiguo: We have established the "use of existing channels, developing specialized channels to expand in the channel," channel planning ideas, specifically, the main points. First, the full use of our gas appliances, water heaters, kitchen appliances and other products available in stores, supermarkets and other retail terminals, quickly bring products to market solar water heaters; Second, use our marketing system spread throughout the country the development of solar water heater market, specialty channels, learning accumulated solar water heater site
Sell
, Distribution, installation and service maintenance experience, post-build solar water heater for our own professional channels, to create a wholesale "Sun Choi," the millionaire fully prepared; Third, using our previous and current involvement of local governments smoothly inline water heater replacement projects and government procurement, project bidding market experience, and actively promote the Channel to participate in the popularization of solar water heater market in rural areas and urban architecture integration.
Reporter: So, in the geographic market planning is how to consider it?
Weiguo: Of course, as the solar water heater market, the new Army mind learning the new army is very important, we hope to follow a steady development.
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