Website Testing
Testing is an absolutely crucial part of any website launch. Without testing, the website could be full of bugs and problems that prevent visitors from using or wanting to come back to the site. The purpose of testing a website is to work out all the bugs within the code of the page before the general public sees them. After all, the public has no incentive to be understanding about the problems in a page. They just want to use a website that works properly.
Testing is also way to determine which design elements work best for SEO purposes. Since there are no hard and fast rules for increasing page ranking, testing different methods is a great way to figure out which techniques work best. One way to do a controlled test is to do split testing. This involves testing two different versions of a page to see which does better in terms of rank. The idea is to find the elements that draw the most traffic. The experiment can be constructe4d to test one set of elements at a time to get more precise results. For example, a Webmaster can test only meta tags or HTML tags to get a better understanding of the role these elements play in increasing traffic.
Website Structures
Content may seem like the most important aspect of SEO. After all, the content of a page is what holds the page’s keywords and links. The design and other choices related to the page don’t seem like they should matter. However, the structures within a page are just as important to the contents of the page for several reasons. First, excellent content is nothing if a web user can’t find or easily read that information. Second, these users won’t want to continue to visit a page that doesn’t give them the information they need, even if the site has excellent content. Content is nothing without a system to convey this information to readers.
Some amateur web designers can easily spot poorly designed sites. Sometimes finding good design is identifying bad design, or the old cliché “I know it when I see it.” If there is a bad site, even new designers can spot bad design. One website devoted to poorly designed sites is WebPagesThatSuck.com. On this site, users can find links to the most poorly designed sites on the Web. Good design, however, is a little harder to determine. In this section, several important practices that webmasters must remember when developing a website are outlined.
Some of these elements are measured by search engine spider programs. Changing a website’s design and structures will not only improve the usability for the site’s visitors, these techniques will also increase ranking with search engines. While the exact way this works is a secret, providing the best site results is the goal of the search engine, so improving the general look and feel of a site can accomplish the goal of more visitors.
Clearpath Technology – Search Engine Optimization company based in New Delhi, India provides private label SEO services for hundreds of agencies based in USA, UK, Australia, Amsterdam, Canada, and other countries. Dedicated 24 Hours Support.
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