Traditional industry players go?
In Blu-ray , HD Washer , The rapid development of the Internet today, our traditional DVD Aircraft industry is experiencing an unprecedented crisis, and lack of core technologies and high foreign royalty threshold Gengrang companies under pressure from traditional washer. "Where is the Way" has become as traditional washer industry needs to think about.
In Yee monitoring data show that in January 2009 -11 months, the domestic DVD player market, total retail sales decreased 31.47% year on year, retail sales decreased 35.21% year on year. "Domestic industry has already brilliant player no longer." China Electronic Secretary-General Chen Lixin Audio Industry Association, said in an interview, although 80% of the current DVD players from China last year, sales of our players have reached 120 million units, but declined by 23% year on year, players prices fell from a peak of 3,000 about three or four hundred dollars. In his view, the Blu-ray, the Internet, multimedia and other multiple challenges, the enterprises are to recast brilliant players must accelerate breakthrough.
Recently Malata, Deko e, strange sound e-business and other traditional players close ranks set up in Shenzhen, China Industry Alliance high-definition DVD players, and displayed their transformation strategy: HD Internet player. The product, which both V CD And the DVD features, it can also use it to broadcast network television programs to achieve no disc player.
Deko e chairman, said Mid and Huang, HD DVD players in China Industry Alliance will take four functions: to develop industry standards and specifications of industrial operation; guide the upstream and downstream industries Cooperation , Resource sharing, trademarks and technology sharing; attract like-minded companies and organizations involved in alliances; cooperation with content partners to promote intellectual property cooperation.
It is understood that function to provide 1080P high-definition Internet video discs full HD effect, encompass all of the features of the traditional DVD, while supporting NetDVD high-definition discs, AVCCHD discs and USB playback, and can build home multimedia network through a router, plug the Internet line or wireless network card can enjoy the video resources, online tutorials, entertainment, games, shopping and video calls.
Industry Alliance of China launched HD DVD players HD DVD players priced at only 1,000 yuan Internet is about, and companies can not change the basis of existing equipment, the direct zero-cost production of high-definition DVD player in transition, only two high-definition disc prices 30 yuan, market penetration, the prices even as low as 10 yuan.
Related survey data, the Mainland of China Broadband Network has more than 340 million users, while the size of the network video industry is expected to more than 100 billion yuan. Meanwhile, Artesyn Technologies, a network survey, 61% of users want TV to access the Internet, 50% of computer users do not want to watch Film , Prefer to watch a movie on television. These data will undoubtedly make the traditional washer companies see hope.
Experts point out that in the context of triple play, caught a huge royalties for the product homogeneity is a serious industry, the traditional disc players, high-definition disc players is no doubt the Internet is a new blue ocean market.
I am an expert from China Quality Dress, usually analyzes all kind of industries situation, such as prospin , diamond needle files.
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