Cancel golden week will test the appliance business and stores
As the year's most important sales season of gold,
Golden Week
And 11 are for Golden Week
Home Appliances
Marketplace profit earned when the homebuilders. The views are being sought to adjust national holidays program has touched the nerve of these appliances store — If the current program, cancellation of Golden Week, which stores for home appliances, the change is not just the Golden Week holidays is the real gold sales
Silver
.
As the Standing Committee of the CPPCC in Beijing, Dazhong
Electrical
Chairman of Da in yesterday (November 14, 2007) in an interview that he has combined several Beijing
Business
Sector presented to the National Holiday Office, the national statutory holidays for the proposal. Da in the proposal suggested not increasing the premise of national holidays, leave, "51" Golden Week. Arrangements are: One day New Year holiday, Chinese New Year holiday for three days, "51" and "11" vacation days, respectively, an increase of Ching Ming, Dragon Boat Festival, Mid-Autumn Festival the day off. Move through the weekend on the wrong end of the holiday line into the structure are: a seven-day Spring Festival holiday, the two prime Saturday-day holiday, the four-day mini holiday (New Year's Day, Tomb Sweeping Day, Dragon Boat Festival, Mid-Autumn Festival). Da in the proposal that the cancellation of "51" is bound to result in Golden Week
Consumption
Fall-related decline of industry management benefit and affect social harmony and stability, it is the government, people, businesses are reluctant to see.
Fact, dilating of this proposal to some extent reflects the number of home appliances stores for holiday arrangement wish. As a home appliance store, every holiday is a golden opportunity to the Nuggets. Take Dazhong Electronics, for example, stores the central core of large and medium electric
TV
Single-store sales during the Golden Week tower stores are more than 100 million yuan, 51, 11, Chinese New Year holidays, the three gold sales accounted for about one third of total sales. If you cancel 51 holiday, including home appliances store for commercial enterprises, including the impact of these is most important, original solid 51, 11 weeks into a two gold, on all sales of certain be very large. In fact, in the beginning of the implementation of the Golden Week holiday system the original intention of the most important point is hope that through the long holiday system to boost spending to stimulate the domestic demand. The comparison of the proposed Da, you can find in each of the two holidays are concentrated in six days, four days of holidays, these holidays, the time is far more than a two-day holiday to promote consumption.
Fact, even if there is no holiday, home appliance stores throughout the year are also sparing no effort to create Festival promotion. Dianqing to veterans from the signings, open to all from the heavy equipment and foreign holidays, all have preferential promotion. Several reporters in charge of per capita household appliances store, said the proposal for Da agreed.
Suning
Electric certain official said, the Golden Week system implemented in recent years significantly contributed to the growing domestic demand, which makes home appliances as a consumer product from the manufacturer to the channel operators have learned from, it is formed promotional potential of such a set, which also makes home appliances store sales in the annual Golden Week too much inclined to those that once the real abolition of Golden Week, both for home appliance store or home appliances manufacturing enterprises need to have a period of time adaptation, whether in production, sales or in the policies of the arrangements need to start again. But then, that in some enterprises to quickly responsive upper hand, seize a favorable market share, and some companies may slow in the competition lost. Therefore, in practice, if the cancellation of Golden Week, the store for household electrical appliance enterprises are undoubtedly a test.
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