Types Of Umbrellas Used For Branding Services

23.05.2011 | Author: artauthors | Posted in Marketing
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Umbrellas are the most used personal protection gadget in the world. They are used to protect from rain, sun and wind. Umbrella is the only invention that continues its domination even after thousands of years. The use of umbrella was found even among ancient people. Wide flat leaves served the purpose of umbrellas in the primitive period. Later people learned to use intertwined leaves on a handy structure to prevent rain. Today, umbrellas differ in shape and technology. A palm sized umbrella could be wide opened with a single touch on a button. Umbrellas are also used as a fashion accessory. Business firms even use umbrellas as tools of brand promotions. Let us see few of the most common umbrella types.
Rain umbrellas
Rain umbrellas are used to get protection from rain. This is the most common type of umbrella used around the world. Rain umbrellas are designed with a special intention of complete prevention of water. The panels are to be waterproof. Careful stitching is mandatory to make the stitch holes leak-free. Often, rain is accompanied by heavy wind. Thus the umbrella structure should be very strong to keep the umbrella in good shape. High quality steel bars are used to make rain umbrellas.
Sunshade Umbrellas
Such umbrellas are meant to provide protection from sun beams. Sunshade umbrella differentiate itself from rain umbrella on the panel material. Sunshade umbrella doesn’t concentrate on waterproofing, but incorporates protective elements to prevent sun rays and other ultra violet rays. They come in different shapes and designs. Transparent, but shady umbrellas are the latest among sunshade umbrellas. These umbrellas are used for day today use as well as for outdoor trips or picnics. Now a day, sunshade umbrellas are in increased demand as people are more aware of the importance of skin protection.
Fancy-umbrellas
Fancy umbrellas are part of the new fashion trend. There are bubble umbrellas, square shaped umbrellas, conical umbrellas, flat top umbrellas and many more in the list of fancy umbrellas. A fancy umbrella is any umbrella different in look or function from the conventional umbrellas. Fancy umbrellas are mainly used as a matching fashion accessory. Though categorized as fancy, these umbrellas too provide protection same as a conventional umbrella.
Multi-use umbrellas
Multipurpose umbrellas another major type in umbrella variants. It is not always possible to carry many umbrellas, one for rain and another for sun. Multi-purpose umbrellas are the solution to this issue. A multi-purpose umbrella can be used in rain as well as to prevent sunshine. Many of such umbrellas come in attractive color, pattern and design, serving the purpose of a fashion product too.
Promotional umbrellas
Umbrellas are classified promotional not based on their look or use, but on the aim with they are manufactured and distributed. Promotional umbrellas always hold the logo or brand message of the company which intends brand promotion through distributing them.  Brand promotion umbrellas are often custom made to meet this goal. By distributing freely, the firm indirectly makes each customer a brand ambassador of their brand.

Umbrellas are the most used personal protection gadget in the world. They are used to protect from rain, sun and wind. Umbrella is the only invention that continues its domination even after thousands of years. The use of umbrella was found even among ancient people. Wide flat leaves served the purpose of umbrellas in the primitive period. Later people learned to use intertwined leaves on a handy structure to prevent rain. Today, umbrellas differ in shape and technology. A palm sized umbrella could be wide opened with a single touch on a button. Umbrellas are also used as a fashion accessory. Business firms even use umbrellas as tools of brand promotions. Let us see few of the most common umbrella types.

Rain umbrellas

Rain umbrellas are used to get protection from rain. This is the most common type of umbrella used around the world. Rain umbrellas are designed with a special intention of complete prevention of water. The panels are to be waterproof. Careful stitching is mandatory to make the stitch holes leak-free. Often, rain is accompanied by heavy wind. Thus the umbrella structure should be very strong to keep the umbrella in good shape. High quality steel bars are used to make rain umbrellas.

Sunshade Umbrellas

Such umbrellas are meant to provide protection from sun beams. Sunshade umbrella differentiate itself from rain umbrella on the panel material. Sunshade umbrella doesn’t concentrate on waterproofing, but incorporates protective elements to prevent sun rays and other ultra violet rays. They come in different shapes and designs. Transparent, but shady umbrellas are the latest among sunshade umbrellas. These umbrellas are used for day today use as well as for outdoor trips or picnics. Now a day, sunshade umbrellas are in increased demand as people are more aware of the importance of skin protection.

Fancy-umbrellas

Fancy umbrellas are part of the new fashion trend. There are bubble umbrellas, square shaped umbrellas, conical umbrellas, flat top umbrellas and many more in the list of fancy umbrellas. A fancy umbrella is any umbrella different in look or function from the conventional umbrellas. Fancy umbrellas are mainly used as a matching fashion accessory. Though categorized as fancy, these umbrellas too provide protection same as a conventional umbrella.

Multi-use umbrellas

Multipurpose umbrellas another major type in umbrella variants. It is not always possible to carry many umbrellas, one for rain and another for sun. Multi-purpose umbrellas are the solution to this issue. A multi-purpose umbrella can be used in rain as well as to prevent sunshine. Many of such umbrellas come in attractive color, pattern and design, serving the purpose of a fashion product too.

Promotional umbrellas

Umbrellas are classified promotional not based on their look or use, but on the aim with they are manufactured and distributed. Promotional umbrellas always hold the logo or brand message of the company which intends brand promotion through distributing them.  Brand promotion umbrellas are often custom made to meet this goal. By distributing freely, the firm indirectly makes each customer a brand ambassador of their brand.

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