China-Africa Cooperation will help the African air market doubled – Air Conditio
< BR> <BR>
?? Visit
Oaks
Air conditioning
Import and Export Corporation unit managers on crop
<BR> HC Network
: You are responsible for Oakes African market, you predicted China-Africa Cooperation Forum, the African air conditioner market will be what kind of change?
<BR> On crop
: In the just concluded China-Africa Forum, established between China and African countries, new strategic partnership, strength of strong Chinese cooperation will bring more benefits for Africa and economic support. This means that the cooperation with China in Africa, will achieve rapid economic growth for China air exports to African markets a broad space. The next few years, the African air market will be doubled under the China-Africa economic cooperation, air conditioning exports to China fertile ground for cultivating the block.
<BR> Air conditioning market prospects
<BR> HC Network
: Please briefly explain the situation of the African air-conditioning market. Compared with European and American markets, Africa different?
<BR> On crop
: The current African economic aggregate is only 1% of the world, trade volume accounts for only 2% of total world trade, but nearly 860 million people of Africa. If the African countries to stabilize the political situation, peace and development and other economic powers by the help of unlimited economic growth. In the China-Africa Cooperation, the Chinese government will exempt up to 10 billion U.S. dollars of African countries in debt, and the next three years, countries in Africa, three to five trade and economic cooperation zones in Africa also provide 30 billion dollars in concessional loans, 2.0 billion Buyer's Credit. Economic growth, is the market growth. So much international support, will no doubt promote the rapid economic growth of African countries, but also increase the trade between China and Africa.
At present the African market penetration is less than 1% of the air-conditioning, with the economic development of Africa, its air-conditioning market
Consumption
Will soon be universal. And from the price war, command and green
Anti-dumping
And other trade barriers, the African market will be more than the broad market prospects in Europe and America.
<BR> <BR> Oaks is expected to double sales next year
<BR> <BR> HC Network
: Oaks Air Conditioning is how to develop the African market?
<BR> On crop: While Oaks in the domestic market is already the leading brand, but to a lower level of consumption of the African market would only be a "head-on" manner than the quality than price.
<BR> But the Oaks is still a very accurate "product leadership strategy," positioning, by strengthening through the development, marketing, sales and channels, customer management and
Service
The product life cycle management, to build each stage of "product leadership" strategic thinking, and low failure rates with cost-effective international market successfully opened to door to Africa.
<BR> HC Network
: At present, the Oaks Air Conditioning in how sales of the African market like? 2007 sales goal of how many?
<BR> On crop
: Oaks market by five years of market development, in 2006 sales in the African market has reached 120,000 sets, air-conditioning business in China firmly occupy the top three exports.
<BR> In fact, in addition to other countries outside of Africa and the region, with its air-conditioned Oaks have low failure rates and cost-effective and successful entry into Italy, Turkey, Australia, Russia and other 120 countries and territories, is to " internationalization strategy, "Speed. 2003 Oaks export 30 million sets of air-conditioning, to reach 1.08 million units in 2004, 2005, 120 million, 1.5 million units in 2006, exports increased geometrically.
<BR> With the Oaks market gradually taken root in Africa, coupled with the friendly cooperation between China and Africa started Oaks air conditioning is expected to double next year, the export market in Africa and successfully achieve 24 million sales target.
<BR> Information:
<BR> 1. China-Africa Cooperation Forum Beijing Summit, President Hu Jintao announced eight major policy measures to promote China-Africa Cooperation:
<BR> 2009 the scale of China's assistance to non-1-fold increase over 2006;
<BR> The next 3 years to African countries 3 billion U.S. dollars of preferential loans;
<BR> The establishment of China-Africa development fund which will reach 5 billion U.S. dollars;
<BR> Assistance in building the African Union Conference Centre;
<BR> To African countries at the end of 2005 due to interest-free loans;
<BR> Exported to China by the zero-tariff treatment from 190 to expand commodities to more than 440;
<BR> 3 years in Africa three to five trade and economic cooperation zones;
<BR> The next three years to train 15,000 African professionals in different fields.
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