Ferrari India opens first dealership in Delhi today
The first showroom of Ferrari has been launched in India at Janpath, in New Delhi today. This Launch is treated as a show off of all the fleet of Ferrari California price Ferrari sports cars.
Within a time span of 90 days Ferrari built its New Delhi showroom. Three cars of Ferrari India are put in view in the area of 5k sq.ft. An another outlet of Ferrari is in Mumbai which is expected to start in early 2012. Research has been made by the company to open additional outlets but other cities may get a dealership based on demand. Ferrari is not able to find a right partner, which may be one of the main reason for the delay of launch of all range of Ferrari. Instead to come up with a car which a customer demands Ferrari will wash the brains of customers and educate them on brand value of company as this car is positioned for its racing, technology and exclusivity.
Company affirms that the Ferrari in India burns the road with an 97 Octane petrol engine with an higher compression ratio. Depends on the model and level if its customization the time duration from the time of booking and its delivery will vary from three to twelve months. Ferrari provides the services to the Ferrari car owners after very long intervals i.e either once in a year or after every 10,000Km. As far the Ferrari price in India is concerned Ferrari 458 Italia price is Rs2.57 crore (ex- showroom price New Delhi) Ferrari FF price is Rs3.41 crore and Ferrari California price is Rs2.2 crore. People are equally desirous in China, one of the largest market Ferrari India opens first dealership in Delhi todayof Ferrari apart it differs in terms of positioning.
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