Suning: little impact on the financial crisis, not too cold this winter

2008 adjustment of the global economy has entered a cycle of downward trend in economic development. "Financial tsunami" for national economic conditions become more severe, China in globalization, has inevitably been some impact, the domestic part of the corporate group issued a "winter" argument.

From the Chinese government recently published data, though both receive the impact of global economic adjustment, the Chinese economy slowed down, but the economic fundamentals are good, the domestic financial stability, development prospects remain favorable, with some companies issued a "winter" diametrically opposed views. In the global financial turmoil, some Chinese companies are going through such a precarious feeling, part of the business is still sunny. In a country of beauty and

Suning

Represented

Home Appliances

Chain industry, it emerged this situation.

Recently, Suning Nanjing headquarters, does not seem to be the impact of economic adjustment, is still vigorously back training. Invited to Beijing

Olympics

Outstanding representatives of volunteer, missionary Tuition for services, advanced services through the Olympic experience, ideas and services to enhance their service capabilities. This is just a small thing, Suning has been doing such things. Suning CEO Sun Weimin Changyan, Suning next year to remain around 200 stores the rate of expansion, service quality to Su Ning, is it able to keep up with the pace of development is essential Suning, through this close contact with the Olympic volunteers, enable Su Ning service impressed.

As the biggest competitor Suning, the country slowed down the next two years the U.S. has announced plans shop, cut costs, reduce inventory, increase cash flow, cash and other measures to reduce mortgage banks have to cope with global financial crisis impact the cash reserve to prepare the company issued convertible bonds redemption 46. States United States capital chain tension is an indisputable fact, a long-sleeved goodness dance capital of Gome, the operation had produced for the capital consequences for therapy. Also called into the capital, failure is also the capital, the country received U.S. Yongle, Dazhong rush to buy triple, in strong support of capital operation, can be described as vigorous as a true scale of the oldest home appliance chain, a time to rival Suning thrown behind. Acquisition and expansion can be crazy behind planted the "capital" time bomb. Reduction of Gome shares of Morgan Stanley, the repayment of 4.6 billion convertible bonds are all concerned with the capital of the country the United States, the use of "winter" to describe the current situation just right.

Gome and Suning, two of the industry as a giant home appliance chain, is also a leader in the domestic commercial chain, a belt-tightening struggling to survive, a volunteer brought in the Olympic vigorously rear building; a temporarily abandoned scale expansion, one still on the fast run. This sharp contrast is the development of two companies the result of style. China's dominance is attributable to the United States can not be compared Suning, China's enterprises are rarely comparable, Gome to sell the appliances as cabbage, China decided to spend the U.S. to 3.6 billion won overnight, medium and large, the Suning to the mouth of the prey away; Suning with the country than in the U.S. have become more stable and introverted, every place, will eventually come back, in order to determine the rate of expansion; financing through the capital market stability, according to their capital strength determine the pace of development; building in the background , the Suning into the United States is higher than the country. Sun Weimin has boasted, Suning's talent pool, information, logistics, construction, enough to support the construction of each of 300 stores.

Recent years, Gome and Suning's expansion has never been stagnant, doubling the size, each site will lead to industry reshuffle, frenzied expansion and low prices, brought infinite beauty, increasingly powerful voice. Behind the expansion of the scale is the capital of the car in a strong push. To grow exponentially, both market share, the biggest driving factor is the scale expansion brought a single store growth in small scale.

States United States to slow the expansion, given the unprecedented opportunity Suning, two filing shows some listed companies, Suning has been beyond the countries in the share of the United States, and Suning good momentum of growth in the country the United States. States United States stagnation expansion was Suning behind them has become possible, even if the country still had hundreds of U.S. listed companies are not mounted stores, but these effects to open 200 new stores each year of Suning, has been negligible. To see the face of tough competition situation, Suning has not abandoned the development of sound ideas, it did not stop the rate of expansion.

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