Layout of the whole Chuan Suning to open 20 new stores pronouncements
This will create
Suning
River in a single year in the shop the most amount of planned new shop total number of existing stores in Sichuan's total nearly Qi Cheng
Suning Appliance (002024)
Marketing
Jin Ming, president headquarters yesterday (February 1) in Chengdu, said Su Ning plans in Sichuan in 2010 to open 20 new stores, the plan if implemented, will create Suning shop in Sichuan in a single year the amount of the most. In the past 8 years, Suning has accumulated in the whole of Sichuan has 32 stores, plans have accounted for the total number of new shop near Qi Cheng.
Layout>>>
Seize the 23 urban markets
Jin Ming, said the massive new store opening program will be as follows: Chengdu, Mianyang, Luzhou and other 12 cities, starting with 10; Chengdu and more affluent suburban counties (cities, districts) and so the creation of 10 home. The move to Suning's "appetite" exposed: in addition to the consolidation and promotion of off-site in Chengdu, Suning began to participate in 23 more markets, "started taking" in the. "Sichuan GDP growth in the country discharged to the fourth, fully illustrated in Sichuan economic vitality and strength, while a huge population base in Sichuan also determine where the spending power of good." Gold confessed, in addition to a favorable external environment, Suning in Over the past year's performance also helped improve the confidence of the company to expand investment.
According to public information, in 2009, Suning's
Sell
Scale to maintain solid growth of more than 20% annual growth. Especially in the fourth quarter of last year, Suning sales growth of more than 50% of the scale, over 40% year on year sales growth of more than success, and growth in both sales volume ranks the first domestic industry. Suning stock now worth about 95 billion yuan, is the world's second largest market
Home Appliances
Chain.
Ambition>>>
Attempt to become the dominant home appliances
Scramble around the Sichuan market, only the distribution of national and overseas markets Suning the "battlefield" one.
Jin Ming said that in 2010 the company will go north market building the Guangzhou-Shenzhen and so a 20-30 home boutiques, and to support the Government
Bringing home appliances
Policy, start the development of township shop. Last year, Suning to open in Chengdu 6 stores. Nationally, Suning in China last year, new entrants over the past 20 prefecture-level cities, new stores to reach more than 180, total stores to 950, covering more than 200 cities above the prefectural level.
In addition, in 2009, Su Ning, the acquisition of 80-year-old Japanese home appliance chain LAOX Company and ranked top three in Hong Kong Electrical Appliances Retail Chain laser electrical, start a chain of international development.
Development>>>
Online shopping sales volume reached 1.5 billion -30 billion
Suning launched in August last year, online shopping platform, "Tesco network" is also closely watched. Suning This is to further integrate the brand Suning, procurement, logistics, after sale
Service
, Information systems and other advantages. Compared with the traditional sales model entities, online shopping platform to store leasing and construction cost savings. It is reported that Tesco is an independent network management, shared only with the store logistics.
Kim confessed, the website traffic of up to 70,000 passengers / day. He joked: "Today I received news that the number of visits too many ill-prepared we are led by the computer crashes." Gold out that since the domestic Shopping Online Shop the store only about 10% share, so Online shopping has great potential. "Apart from the appliance, the appliance accessories we can also use Internet sales." Jin Ming Su Ning online sales in 2010 will reach 1.5 to 3 billion yuan. Morning Post Yangxian Wu Liang
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