From the PC to the embedded Intel to speed up the pace of policy change – 1550nm

Intel (Intel) is undergoing a major transformation process, through the innovation of the 'Intel architecture' (Intel Architecture), and in response, such as medical, security, automotive, digital billboards or IP Media phones, new applications system-on-Chip (SoC ) products, the company is accelerating from the PC microprocessor (CPU) suppliers turned to the general pace of the embedded market.
Toward the embedded market, Intel's development focus in recent years. Embedded Intel Asia-Pacific business groups and the micro-mobile devices business group director Chen Wuhong recently said the company's development strategy for embedded computing: by Xeon, CORE 2 Duo and Atom various product lines consisting of Intel architecture, PC and outside of the embedded PC market, providing customers with a software and hardware to ensure long-term investment, while reducing development costs of innovative ways.
"By 2015, global networking capability with embedded products is expected to reach 15 billion," Chen Wuhong said. A broad range of these devices, from automotive entertainment devices, IP media phone, IP photocopying machines, home automation, digital billboards, portable health care, home gateway devices to the printer are included.
"Everything is related and networking. In fact, how many future devices will carry networking capabilities, is difficult to estimate," Chen Wuhong said. It also highlights the type of embedded device networking market, endless potential.
In order to meet the needs of this emerging market, Intel in processor design in recent years has made many significant improvements. Earlier in addition to release of the drawing unit and the memory controller integrated into the core of next-generation Atom CPU, the expected release next year Jasper Forest chips, will integrate from x1 to x16's PCI Express 2.0.
Intel Asia Pacific Associate Jiun embedded communications products reach the market, "said integration enabling development of more flexible PCIe I / O applications, no longer confined to traditional north and south bridge of Intel processor architecture, for example, designers can use the FPGA, to create more function of a new generation of IA applications. "
Jasper Forest with a pin-compatible generation Nehalem architecture, specifically for low-power embedded applications. It is said that in addition to PCIe, the chip also incorporates non-transparent bridging, I / O virtualization, RAID 5, 6 and so on. The internal rating data showed better performance per watt 30-70%, compared with the Xeon 5500, the blade on the product footprint can be reduced by 20%.
"There are various different needs of embedded applications," Chen Wuhong car infotainment system as an example to point out that these applications require scalable architecture, rich / more types of man-machine interface (HMI), more feature-rich operating systems, open standards. This relative brings more design challenges, such as to provide value-added content, more sophisticated software, computing and connecting system design, and reusable framework.
These new products and applications processor design patterns changed both the appearance and processing industry driving the pace of innovation, but also allow them to pay more attention to software development. "We acquired this year in the Wind River, which is a key embedded in the automotive and other areas of market share of about 70% of the software company, providing complete system solutions to the great help."
From product development to marketing strategies, continue to show the embedded market, Intel's ambition. "From 45nm to 32nm, each generation of Intel architecture, the objective is to help reduce the cost of embedded devices," said Lin Jiun-up. As more processors for different applications, one after another come out, Intel is moving toward the transfer of embedded field.

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