Fried chips do the main concept of external components to create a new selling p
With the mobile players master chip less and less technical and more transparent, mobile phone manufacturers / designers rely on the main chip to form the possibility of diminishing differentiation. On the contrary, in the main chip is transparent, how in the peripheral device to increase promotion of different features to create an exclusive killer application that will become a mobile phone manufacturers / designers are very interested in things. Here are just a few inputs may bring tens of millions in return. Exhibition at the International IC (IIC), we see a lot of external devices caused by the application of innovation, including ambient light sensor-based applications become a topic of great interest.
iPhone proximity sensors have been followed
Apple's iPhone push a lot of new man-machine interface application, in addition to capacitive touch screen for all to talk about things, in fact, proximity sensor is one of the important applications, which have also been other manufacturers to follow.
Intersil's booth in its display of light and proximity sensors range of products so popular. Sense can be very smart to use light to light the surrounding environment to regulate cell phone backlight to achieve the purpose of saving, while close to the sensor can call the phone close to face, they can let the phone lock screen or touch screen will automatically switch off the backlight, All these can serve to increase power and have a role in selling mobile phones. "The current increase close to such a sense of light sensors such as the ISL29011 and ISL29028 products and so have our mobile phone customers around the world there are a lot of use. Some Chinese brands are actively followed up, and some products have been introduced. Of light plus the cost of being close to the sensor itself is not expensive, but it can design and manufacturer for mobile phones to provide a very good selling point, so very popular among mobile phone makers welcome. "Intersil regional sales manager, Wang Shuguang said.
Intersil to stand in its display of light and proximity sensors popular series of products
He said they introduced the first light sensor is analog output, digital output and have a sense of light, while the ISL29011 and ISL29028 are new I2C on the output directly in the light and proximity sensors in the ADC readings, and also with interrupt design more user friendly. "However, follow-up from the current situation, main brands, cottage firms do not seem interested, this may be the passion for innovative cottage firms do not. On the other hand, the addition of this feature requires a better ability of software algorithms and test equipment support, which may be cottage manufacturers currently no reason to follow up. "He said.
However, I believe that the current cottage firms do not follow the main reason is they are still used in resistive touch screens, capacitive touch screen is not as easily be mistaken as light touch, because the resistance will take some pressure; and cottage manufacturers for the power and Compared to save money, they pay more attention to the latter, because the user does not care about battery cottage less an hour. Following an application of innovation may be more suitable for the taste of cottage companies, directly to the user able to shock, not money or will not work.
I am China Products writer, reports some information about etched glass signs , ic tray.
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