China's automobile market xenon lamp Situation and Trend
Filing date: October 2009
1 Pattern of China's automobile market on HID xenon lamp Industry Development
2006 years, a major raw material (basic material information) prices continuing sharp rise in global crude oil prices and in particular Steel Prices surging, carmakers around the world had a major impact, further reduce the profitability of the enterprise space. With the profits of the low profit era vehicle, car service profit potential room for growth into profit makers choose better. The four years 2004-2007, is the number of 4S stores the fastest-growing period. 2004-2005, the last two years, 4S stores around the country were almost double the growth trend, until 2008 the world Financial Outbreak of the crisis on the eve of still maintained the trend of rapid expansion. According to related statistics, 4S stores across the country opened up to 8000-9000 at home, only about Beijing reached 405. Automotive consumer attitudes are also changing with the market change and information, of the last century the main choice of 90 car consumer car market, such as the Asian Games Village Automobile Exchange Market in Northern (Beijing), now the first choice of car more for the 4S shop and recognized that Sell Mode; in some areas abroad "car supermarket" is also very popular with consumers. With the growing number of customers 4S shop, consumer demand will be correspondingly increased, while the 4S shop can provide services in addition to car sales, auto finance, Vehicle Maintenance , Modified car decoration, car beauty, and other areas into the service system to meet the car owners, car needs.
4S stores in the choice of consumers does not mean buyers will choose to enjoy the 4S shop related car maintenance, car decoration modification, and other related automotive beauty car service. 4S shops that provide car service is not the only choice for vehicle owners, in the after-sales service has a broader selection means. So what options do owners have? One-stop automotive service chains, car repair shop, auto repair shops, car decoration modification shops, beauty shops, car owners are often out of place. According to incomplete statistics, China auto beauty business, shop operations to 9000 (not including roadside shops), only the high profile chain stores to join automotive beauty shop more than 5000 single, more than 1000 stores the size of a Te Fulai, Chi Synapse 2 chain; officially registered car repair factory for more than 30 decorative beauty of more than 10,000. Automobile market is the automobile industry chain, the most stable source of profit, total profit of 60-70%; in 2005, the domestic Auto Accessories Industry output value reached 420 billion yuan output value of 41 billion yuan maintenance industry; By 2010, the total size of forecasts more than 190 billion yuan; automobile market rate of 30% per year increase; the price of each car after the amount of about 1-2 times, 10-year retirement; with private owners of the overall automotive aftermarket maintenance services conscious, so of China's automobile market is facing a historical opportunity for development.
Channel model domestic car market after the above-mentioned five main channel mode, these five modes can coexist within a period of time, but with the policy guidance, consumption increased maturity and higher market concentration, After the gradual evolution and improvement of 4S shops and auto repair and maintenance beauty brand stores soon will be the two main channels. Owners of rights enjoyed by the service will be realized to the full and protection. The face of such a market opportunity, summed up in auto industry there are two roads to choose from: First, develop their own brands, strong and big; second hand car services brand, work for common development.
The car market in China has over 20 years of history, really, but the rapid development of the past 10 years. The end of 2008 statistics, China's vehicle population is 49,750,000, car ownership in Beijing in 3.5 million, of which over 16 million private cars, and quite a few families have two or even more than two cars. Car, meet the means of transport from the spirit of this change is a manifestation of the market to mature. Among owners, there is a keen Modified car Young group, the pursuit of fashion, individuality, constantly challenging vehicle performance limits, it is this consumer demand gave birth to car modification industry in the rapid development of the Chinese market, the consumption concept in turn "walking" towards a higher level The "personality style" of spiritual pursuit, led the development direction of China's automobile modification. At present, the Shenzhen market, 20% -30% of the brand 4S stores have been involved in the field of car modification, private car ownership reached 1.3 million, a modified demand is about one five-hundredth the price of the general conversion cost is 20 % or so. According to experts expected: the next few years, China's auto conversion business there will be 800 billion yuan can be tap business opportunities. Huge market has attracted the concern of the international automotive services giant, professional conversion market will continue to expand. Giants in the automotive service and related policies to promote common standards of cooperation with, I believe the industry will be formed in the next two or three years, fierce competition, but also in the overall qualitative leap forward.
Real car modification (professional conversion), compared to Europe and the United States, Japan, China Taiwan and other countries and regions, China is still in its infancy. Currently on the market just staying at the "visible" car modification (installation) level, the "invisible" conversion level less attention and research, professional conversion shops are mainly interested in cars for the enthusiast crowd modified. Mature in car modification market, consumers want their cars not only look different, but also in the car's performance will be a higher level of conversion, therefore, modified car service in the market is very mature.
Comprehensive analysis of the pattern of automobile market and the automotive industry, the impact of modification, 4S stores and brands soon will be maintenance of the beauty chain positions in the mainstream car modification, modification options have been further centralized, for speeding up the level of China's auto conversion and industrial development will play a catalytic role. Modified car has a new and unique in the market?? HID xenon lamp market in the Mainland only 5,6 years, but many owners get their favor, because automotive lighting lamp lighting system through the modification can enhance performance, increase at night Road safety While the expression of the owners taste. The other, HID xenon lamp prices also showed a decreasing trend, the market will also play a role in promoting universal access. More fully demonstrated in the automotive HID xenon lamp with the future development of the modified process at this stage would be an important part, it is converted lights
I am an expert from China Toys Suppliers, usually analyzes all kind of industries situation, such as exhaust band clamps , three way catalytic converter.
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