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In today’s fast paced world multi-national corporations have their expert workforce functioning from multiple time zones, geographies and disciplines. Owing to factors of distance and diverse locations such corporations are often bothered about issues concerning ways to educate, train and keep their employees informed. According to IDC Research, knowledge workers spend 15 – 30% of their time seeking specific information and these searches are successful less than 50% of the time. Issues of knowledge sharing without wasting too much time on packaging knowledge plague senior managers at different global enterprises. The fact remains that the vast majority of knowledge in any organization is conveyed informally, in meetings, conference calls and other verbally conveyed forms that are never captured or even recorded and reused by the organization.

Enterprise video can be an effective tool for such enterprises and can help them capture huge amount of knowledge that is locked in the heads of subject matter experts and making their knowledge accessible to the organization. With such enterprise searchable video mechanisms in place global organizations can capture verbal knowledge and make it a definite part of their corporate process. By digitally recording different sessions of sales meetings, training sessions or corporate communication sessions can make knowledge available to all sections of the corporation. With the help of video or audio recording, verbal knowledge can easily be captured and made available to everyone in the organization. This means that subject matters experts need no longer learn new software or create additional documents, all they need to do is simply present their knowledge in a traditional manner – via meetings or web conferences which can be recorded and kept for usage even at a later date.

Armed with a rich media repository organizations can have a single place for media where users can find the audio and video files that meets their needs. Effective media repositories can easily deliver streaming content to anyone in the world through global content delivery networks to ensure smooth playback for all users, regardless of how far they may be from the corporate office. Also with reusability being an important aspect using video can be an efficient knowledge transfer mechanism. In some cases video can be fully transcribed into data.  Searchable video can make corporate knowledge fluid and more accessible throughout the whole organization and ensure that the same can be delivered via a myriad of platforms and methods. Therefore by optimally using enterprise video can certainly turn around things for  global organizations and make them more productive and knowledgeable.