Drinking is no national standard has no guts straight into the trend of drinking
Drinking
First-line brands on the market
Are drinking more and more beautiful, white shell most of the past to fashion a silver-colored, simple and elegant shape design, materials become increasingly upscale, more consumers are no longer simply the fountain as "thermos "used, it's another use is as a beautiful living room furnishings. Well, now the water dispenser on the market which several points, choose to go that route attention to?
Drinking more than the national standard delay types
The development of technology will always give rise to some clouds and ordinary people Ruzhui terms and concepts. Responsible for logistics in a company every month Alian set 7, 80 barrels of pure water, she heard that the company has recently prepared a one-time investment, direct replacement of a number of drinking fountains. Alian began committing confused: What is a straight drinking fountains, drinking fountains, and now with what difference?
Environmental Protection Technology Co., Ltd. Ningbo Qinyuan
Jiangmen total distribution of the Miss Zhu believes that the current city's hot water dispenser is divided into the traditional lamps heating water dispenser, no guts to the heat and drinking fountains and drinking fountains are three straight. In addition to marketing the brand like her
The supplier
Camp straight drinking fountains, ordinary household appliances are sold in stores in courage and with no guts type of two drinking fountains. In addition, households use drinking fountains, one half using a traditional hot water dispenser heating lamps; no guts to the heat and drinking to market a year before, only less than 30% of the share; straight drinking fountains because of cost relationship, the family rarely used, mainly units. Straight from the drinking fountains around 2000 into the Jiangmen to the present, the development of a relatively fast, within 5 years straight ten times more water business, major customers in addition to the units, factories, mines, there are various health clubs and other urban needs large amount, small companies.
However, from telephone consultation with the relevant authorities, but found that the national drinking water standard has not yet introduced the direct supervision department of the concept of the drinking fountains also very confused. A staff member told the reporter, and now they put water on the market into two categories, in addition to
Pipeline
Direct drinking water, the water dispenser is, while drinking fountains, including heating
Bottled Water
The water dispenser (which in fact can, and drinking fountains
Water purifier
With use) and home treatment
Filter
Drinking tap water (ie the market called drink straight) two.
Subversion of market structure without bile Drinking
Since water is not so regulate the market category, then look for the brand for consumers, is very necessary. Household appliance market is one of the most mature markets,
TV
,
Air conditioning
, Refrigerator brings together almost all the major areas of the home appliance brand, market competition is intense, however, represented by some fountain
Small appliances
Low-tech, profit is not high, rarely involved in major home appliance brands, resulting in second and third line of the brand is developing rapidly. Reporter heard a small household electrical appliances in Jiangmen, a responsible person said, even these professionals feel that they do not know how many second and third line of the brand in a proxy Jiang martial, it is learned that the most important component of total market is the United States, and Angel ,
Crystal
Palace and several other first-line brand, and the Huashan Quan own brand of drinking fountains and other water plants, which account for the types of Jiangmen over 90% of the market.
However, such market structure changes from the end of last year. Earlier this year, "the courage of drinking toxic" to say once rampant, has aroused the concern of the health of drinking water, Qin Yuan brand gutless fountain suddenly appeared in a number of public sight. In fact, as early as 2003, the company has entered the first half of Jiangmen, was mainly engaged in the traditional heat lamps and heated water dispenser water purifier, drinking water until only this year by promoting the health of "no guts or thermal type water dispenser" winning in all the drinking fountains in the city at present 50% to 60% of sales.
Also worth our attention are water purifiers, or "home water purifier." It is not, strictly speaking,
Home Appliances
, But always and water dispenser package, in stores selling home appliances.
Low drinking fountains still popular
It is understood that the drinking fountains on the market There are two main types of products, that is a single dual-use cold type and heating type. Due to the traditional tea drinking habits of hot water, etc., the main city residents to buy water dispenser to the main heating type, the proportion of more than 80%. The price structure, the combination of beauty, Qin Yuan, Secretary Matt promoters, and several views of the brand's found that most urban consumers of 300 yuan or below the low end fountain, representing a market share more than half; 300 yuan to 700 yuan in between, mostly high-end brand water dispenser hot water dispenser heating lamps, customers purchased more than a certain loyalty to the brand; rise from last year's no guts dispenser prices more in a thousand dollars, plus a water purifier, also supporting the less down 1,500 yuan, but, because of health concerns, recently it has dominated the city appliance stores sold about half of the drinking class, Consumer prices have not a major consideration.
[Key words]:
Drinking
No guts
Direct drink machine
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