Interview with Burberry creative director Christopher Bailey

Speaking of fashion brands, few people will forget the old British Burberry (Burberry). In some people’s eyes, Burberry that unique Scottish Plaid pattern and classic trench coat, has become the classic signs, but also the fashion part of the field can not be ignored. But while the brand has been the old, more than 150-year-old Burberry, but in recent years, with its renewed vitality, causing concern about the fashion industry.

Fashion is generally accepted, Burberry’s successful transformation in recent years, the total Duozhu Christopher Bailey (Christopher Bailey) credit for not small, he is injected into the fresh air and popular Burberry weather.

Christopher Bailey is currently Creative Director of Burberry, Burberry products he is responsible for all design work, including Burberry Prorsum, Burberry London, Thomas Burberry and all Burberry’s global licensed products, and he is also the main reason the company’s overall image design, including advertising, corporate art director and store design and visual effects.

37-year-old Christopher Bailey since May 2001 has served as design director of Burberry, when he was only 30 years old. Necessary to carry forward the brand heritage and charm, but also into the new design, the traditional essence of the classic signs combined with the trend of the elements, making the old brand re-interpretation of the British style, this is a sound is not easy to challenge

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