Weighing the Pros and Cons of Setting up your Business in Brazil

Brazil brings to mind the images of soccer or the Amazon or the carnival. Although a small fraction, it is indeed a part of what makes Brazil. It is the largest country in South America in land mass and population, and shares borders with ten neighboring nations. Being rich and diverse in natural resources, it is a fascinating country with full of opportunities to be developed. Brazil is one of the great socioeconomic paradoxes, and although it resides comfortably at number ten in the world economic rankings, it is still a developing nation.

Starting a Business in Brazil
Brazil is a lucrative area for investment. It has the necessary infrastructure and talent to initiate any business. It is perhaps the free approach that makes Brazil such a unique location to do business. In spite of Brazilians being entrepreneurial, starting a business in Brazil may not be a fast process. The federal republican government offers several business opportunities to foreign investors, and maintains a steady process of privatization and deregulation. There is huge economic potential, an eager domestic market and the third most advanced industrial sector of the Americas. There has never been a more opportune or pragmatic moment to invest. There has been tremendous economic growth over the last fifteen years. Having one of the most rapidly developing economies in the world, it is responsible for almost half of Latin Americas GDP.

The main business opportunities here
The expected boom of the Brazilian economy is attracting investors from all around the world. Companies from all around the world registering business in Brazil are queuing. Brazil is a global power in agriculture and natural resource and provides one of the largest workforces and consumers in the Americas. It owns a sophisticated technological sector and develops projects for submarines, aircraft and equipment for space stations. Major exports include aircraft, automobiles, iron ore, steel, electrical equipment, ethanol, textiles, footwear, etc. Some of the important areas of business opportunities include Hospitality and hotel (infrastructure and equipments), Logistic, Public Security and safety , Marketing, Public Health, Tourism, Oil (high sea exploration) and natural gas, Heliport infrastructure (new helicopters and new heliports on the coasts), Power and Renewable energy, Shipbuilding (construction and maintenance), etc.

Overcoming the challenges
When doing business overseas, especially in an emerging market, investors need to know about the risks involved in investing in their market segment of choice. Bureaucracy, a complex tax system and pretty high interest rates can be recognized obstacles to trade and should definitely be taken into account when looking to expand a business in Brazil. It is always best to ensure that reliable legal, financial and fiscal advice is taken at the earliest possible stage, rather than risk long and possibly expensive wrangling at a later date. With the help a professional you can understand how to avoid the pitfalls in a new country, gain a business advantage and end up in a winning position. As it may not be possible to get acclimatized with a country’s laws and regulations, a business consultant can provide specialist expertise in all aspects of your business like regulatory filings, compliance, international accounting, etc.

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