English Retreads
History
English Retreads began in 2001 by designer Heather English in the basement of her home in Nederland, Colorado. While floating down Boulder Creek on an old inner tube, English was struck with the idea to create a non-leather handbag from her rubber inner tube to fulfill her need for a sustainable and fashionable product. Since then, English has expanded the English Retreads line to include vintage rubber messenger bags, wallets, belts, dog collars and key chains. Truck stops throughout the Boulder area supply English Retreads with the used inner tubesach of which probably has more than 60,000 miles on it before it gets reinvented.
Collections
Typically, English Retreads are made completely from reclaimed rubber inner tubes. The products come from trucks and tractors. The rubber is cut, washed, dried, and buffed in order to prepare for resale. It is then cut into specific patterns to form the handbags. The latest line, “Luxe”, uses the rubber inner tubes for the product exterior and colorful PET (Polyethylene terephthalate) material lining for the interior. The PET material is made from 100% recycled plastic bottles. The latest handbag to the collection uses the PET material on the outisde with accents of the inner tube rubber. The handbags come in a variety of shapes and sizes, small enough for a clutch and large enough as a tote.
Industry
English Retreads falls into the luxury goods category of eco-friendly handbags.
In The Media
Media Attention has included features in the New York Times, CBS4 Denver and The Rocky Mountain News .
External links
1.Skin Deep, All Shoppin is Local
2.Company Makes Purse Women Won’t Get ‘Tired’ Of
3.Business Extra
4.What Happens to Clunkers
References
^ Sammy. June 24, 2009. “Eight Years Calls for a Time to Celebrate”http://englishretreads.comRetieved 09-8-09.
^ “Our Story.” http://englishretreads.com Retrieved 09-8-2009.
^ Walsh, Kathy. November 12, 2008.”Company Makes Purse Women Won’t Get Tired Of.” http://www.cbs4denver.com Retrieved 09-3-2009.
Categories: Fashion | Fashion accessories | Bags (fashion)
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