Simple Online Marketing Guide
Online Marketing Guide – Perfect For Beginners
I’ve been working full time online for years and sometimes I still come across a term I’m not familiar with. I know all professions have their own jargon but it seems like the internet has more than some. This article will serve as your online marketing guide and explain some of the terminology.
This Is Only The Tip Of The Iceberg
This list doesn’t even come close to covering everything. If I tried to make a complete online marketing guide, it would be a lot longer than this article!
Instead, I’ve tried to just include some of the more basic terms. I didn’t include terms like “website” “search engine” or “keywords” because I figured most people who just surf the net are familiar with those terms.
I focused more on internet marketing terms.
Internet Marketing Guide Definitions
1. Autoresponder is an automated service that allows you to pre-load as many emails as you want as well as easily create web forms to add to your website so people can sign up to your email list.
Once someone signs up they will receive the emails you’ve already pre-loaded in the order you set them up.
2. Article marketing is still an effective method for getting traffic to your site… no matter what anyone says. By writing and submitting quality keyword optimized articles to various article directories online you can drive targeted traffic to your site.
With recent changes to the search engines article marketing has changed but it can still provide your site with quality backlinks.
3. Back Links are links that come into your website from another site. The more you have, especially those from high page rank authority sites, the more the search engines will love you and rank your site high (assuming, of course, that the other parts of your website are good such as quality content).
4. Blog is another form of a website. These are more popular today because they are easy to update. You don’t need any skills to put up and add content to a blog.
Adding content frequently is another thing that the search engines like so doing so can help your blog rank higher.
Don’t get the free WordPress blog, though, those don’t work as well. Instead get your own domain name and hosting account and then set up a blog on that.
5. Pay Per Click (PPC) is a traffic generation method that relies on bidding on specific keywords to get your ad placed high. When someone does a search using the keywords you have targeted for your ad and your ad shows up you will be charged only if they click on your ad.
This method can have a steep learning curve and as such probably is not the best method for the beginner.
6. Search engine optimization (SEO) is a way to add carefully chosen keywords to your articles and blog posts in specific places so that you make it clear to the search engines what keywords you want to get ranked for.
It can be a lot more in depth than that, but even the beginner can use some simple techniques to get some SEO advantages.
Hopefully Things Are A Little Clearer Now
I know this list is hardly exhaustive, but these terms are pretty common online and they can be really confusing when you are first starting out. This should give you a place to start at least.
Want To Make More Money Online?
If you want to increase your online income there are two basic things you need to do: invest time in your business consistently and continue to expand your knowledge.
Treat your online business like a business instead of a hobby and you will be rewarded… it will take time but it will happen.
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