Printing Stickers the Die Cut Way
The main goal of most marketing campaigns is to enhance branding, promote a product or service, or generate immediate response. All this can be achieved by using the right marketing tool. If you want a material that will stay for a long time with your customers and prospects, the best material for you would be stickers. Sticker printing has long been considered an effective marketing tool, so you might want to consider it the next time you run your marketing campaign.
It’s important though that you make your stickers catchy. It’s likely to compete with other stickers and other materials out there. This is why it’s vital that yours stand out. One good option to achieve that is through die cut printing. Die cut stickers are effective not only for longevity but for conveying credibility and a professional image as well. It would be best if you design and print your stickers well so they will look impressive and have the compelling power that will bring customers to your store.
Here are important printing and design practices that will help you come up with the best die cut stickers:
1 – Template or not? You need to decide if you will use a pre-formatted die cut template or not. If you have enough money, then go for a custom design. Although there are plenty of pre-formatted templates you can use, if you want to look unique and interesting, it would be best to go for a custom design.
2 – Custom shape – It is important that you use an unusual shape that will make your stickers stand out. A window sticker is basically different from a bumper sticker so you might want to think of the best design for each type.
3 – Use the right kind of paper. Vinyl paper is ideal for use if you want your stickers to last a long time. This type of paper is able to resist moisture effectively increasing the chance of your sticker’s longevity.
4 – The type of backing to use. It’s best if you go for the crack and peel type of backing. This will make it easy for people to peal the sticker. They simply have to bend the sticker and the sticker will easily come off. If your sticker is hard to peel off, they will lose interested on it and just throw it on the trash.
5 – Pick the best die cut printer. There are plenty of printing companies today that offer die cut printing services. Your choice of printer will depend on your printing need and your budget. It would be best if you shop around to find the best printer that will give you the best value for your money.
6 – Don’t forget to get a hardcopy of your sticker before final printing. This will help you check if there are errors in the materials. Doing so will guarantee you that your die cut stickers will look great and you are assured that you will meet your deadline.
7 – Order in bulk. If you want to save on printing cost, you can always go for bulk ordering. There are printers that offer huge discounts on bulk orders. Ask your printer about the discounts they provide so you can budget your money. Remember that the more you order the greater the discount, so consider bulk printing before you place your order.
For comments and inquiries about the article visit Die Cut Printing and Die Cut Printing Services
Processing your request, Please wait....
