Orwell Air: Europe's leading brands to create a comfortable climate
Airwell (Orwell) was the first European leader in professional air-conditioning brand, entered China in 1997, through acquisitions in Shenzhen set up its own production base. This year on July 1, Orwell air conditioning (China) Co., Ltd. officially landed in China, the main water Ground Source Heat Pump Air conditioning units and intelligent inverter multi air conditioning system and other high-end products.
8 5, Orwell Air Conditioning (China) Co., Ltd. was held in the Temple of Heaven Hotel in Beijing Dealers Conference. So Orwell Air (China) Co., Ltd. What is the significance of this conference was held, Airwell to enter the Chinese market, what major trends, and the Airwell on water source heat pump market in China is how to treat it? With these questions, HC HVAC Refrigeration Web editors interviewed Orwell air conditioning (in China) Co., Ltd. North China Regional Manager Mr. Xie Jianhua, while knowledge on the water source heat pump, water pump, and the difference between the water loop heat pump, and water source heat pump development and current status of air conditioning dealers interviewed Airwell Beijing Fulong Elevator air-conditioning service company, general manager of Mr. Jia Mingku, air-conditioning, general manager of Beijing Aihua Beijing Mr. Liu Junan and Kim Chong Jie Technology Development Co., Ltd. General Manager Mr. Deng Kai.
HC Network: Please Xiejing Li briefly explain the purpose of the General Assembly today convened dealer?
Xie Jianhua: Well, today held the General Assembly, the distributor, mainly for all the dealers in Beijing, the meeting served two purposes, first to popularize the knowledge of water source heat pump, so that more people know about water source heat pump system superiority, the second is to allow its distributors to achieve the development of air conditioning Airwell consensus, work together to expand the Chinese air conditioner market.
HC Network: Why Orwell set up air-conditioning (China) Co., Ltd.?
Xie Jianhua: Acquired in 1997 are taken into consideration the cost of competitive advantage in China, will produce good air conditioning equipment to the European market. The Group's long-term goal is to be able to expand the Chinese market, local sales, real joined the market, that is what we have been trying to dream.
HC Network: Orwell air before entering the Chinese market, sales in the domestic market, how?
Xie Jianhua: In fact, after the acquisition of a long time, we are in a loss of business in China, the main reason lies in the company's management. A stable market and stable sales, as long as management can improve the quality and quality will make progress. Despite continued losses in 2006 was, but to the end of 2007, our total sales reached 20 billion yuan, achieving a more than 50 million yuan of profit. Of which exports accounted for more than 95%, but this year we must maintain the export advantage, China must vigorously develop the market. Comrade Deng Xiaoping is used both hands with both hands.
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