Common Brochure Layout Styles
Don’t know how to create your layout for brochure printing? Well let this guide teach you how. We are going to teach you four of the most common layout styles in brochure printing in this guide. These layouts have been proven effective and easy to manipulate for most designers and printers of color brochures. So this is a great place to start learning these common brochure layout styles. Let us start with the standard panel based style.
• The panel based style – The panel based layout style is of course the most common. This is used typically in tri-fold brochures where content is divided into each of the folds/panels of the brochure. Each panel is basically just one column, with small variations in borders and content positioning. The flow of information is typically from left panel going to the right and of course from the top of each panel to the bottom. This style is very rigid, but very practical and very easy to follow for readers. Making this a great starting off point for any color brochure layout.
• The magazine spread style – For a more stylish layout, you can try the magazine spread style of brochure. This layout has a main background image spread across all the panels of the custom brochure, just like a magazine central spread. The content and other supporting images are then arranged around the main magazine spread, sometimes overlapping with the folds and even the main features of the spread itself.
This layout can be tricky at times because it is hard to balance the color of the text content and the background spread as well. You will probably need to use a special color to make sure that the brochure content is quite visible. However, if you do this right, you will have a great brochure layout that really has an impact since you have a big magazine spread type image that should be memorable for anyone.
• The sectional style – Now for a more ordered kind of brochure content style, we have the “sectional” or modular style. This basically has the layout set as different sections within the color brochure. Each will have its own border, and sometimes even its own style of writing and color themes. If you are writing little chunks of important but minutely related text information for your color brochures, then this is the layout style to go for. It is best to use this trick when printing French fold brochures and gate fold brochures.
• The newsletter columns style – Lastly, we have the newsletter columns style. If your brochure content is a little bit long and you need a lot more text squeezed in to the limited space of brochures, this is the recommended layout style. In this style, you are basically forced to use to column text content within each of the panels of your color brochures. Just like a newspaper or a newsletter, you will then just insert images with captions etc. to make for a coherent brochure layout. There should be little space left and it will be text heavy, but you will get all the details you want communicated across to people with this layout style.
So those are the common brochure layout types that you can try out and implement easily. These are usually pretty effective and of course, they will help you in starting your own custom layout for brochure printing. Good Luck!
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