Beat the rising cost of food by shopping at Shorters
Newly released figures reveal that the cost of food has shot up over the past 12 months, as well as the cost of clothing and utilities. People in the UK are having to budget in all areas of their spending, especially as new fears of a double dip recession emerge. There is hope in the midst of all this doom and gloom, however, in the form of wholesale club and food distributors Shorters Club (http://www.shortersclub.co.uk/).
A consumer price index has shown that food bills in the UK have risen by 6.2% in the last year, while the price of alcohol has soared by 10.3% compared to July of 2010. An expert in consumer behaviour, Henry Enos of the University of Glamorgan, has stated that shoppers need to make informed choices and “budget in joy” in order to ride out these tough economic conditions. He thinks this recession differs from the one in the 1990s and therefore shopping behaviours also need to be different. “It seems like a time of braces, belts and spandex – we have all got to rein it in. I think the economy for the next three years will not seem as buoyant and consumer confidence is lower than it was at Christmas.
But we are fully informed consumers. There are still difficult times but the consumer can now make more informed choices – that’s the difference between 1991 and now.”
Consumer shopping patterns are indeed changing, with reports that shoppers are turning their backs on the higher-priced supermarkets and starting to shop at budget supermarkets they wouldn’t have shopped at before the economy took a turn for the worse. But the change in shopping behaviour goes further than that. People are now starting to turn away from traditional supermarkets in general, attracted by the savings to be had by buying food in bulk at wholesale clubs and food distributors such as Shorters Club. And why not, when the ‘budget’ side is covered: we sell cheap wine, spirits, food and household groceries which you can find in the high street supermarkets but which are significantly reduced here at Shorters. What’s more, you don’t always have to buy food in bulk to take advantage of wholesale prices because we have a low price commitment on every individual unit of our products. And the ‘joy’ Enos refers to is also covered, as there’s no need to trawl the supermarkets with easy online ordering and swift and cheap delivery to your door.
To find out more about budgeting to beat the rising food costs at Shorters Club go to
http://www.shortersclub.co.uk/.
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