Keeping A Handy Commercial Printing Pricing Guide
Printing companies have a high traffic of people from different businesses going in and out of their office. Some of these are making inquiries, others are checking their orders, and others are following up delivery.
There are just so many things going on inside printing Companies because of so many transactions that they have to attend to every single day. It is not surprising that the sales personnel in such establishments are very busy. They have to deal with clients and keep a keen eye on their jobs with the production people to make sure that every instruction is carried out. Moreover, when deadlines are tough, tempers flare already in the office. While they are taught to make computations for every quotation that they are going to prepare for their clients, the entire process can be time consuming. If they are having a bad time in the office especially during peak season, then they are prone to committing errors in computation.
So if you are managing or owning a printing press, it would already be good to have a ready-made pricing guide for your sales reps to check whenever a client asks for a simple job. Some of the simple jobs are brochures, flyers, posters, calling cards, and even receipts. Magazines, newsletters, and tabloids, too could already computed beforehand using the most common requirements of clients. Having this ready pricing guide will really help your sales reps tackle their busy day at the office. The prices could be classified per project. Life for example, one page will contain prices of brochures for 500, 1000, 2000, 3000, 4000, and 5000 copies. Then you can make quotes for those using C2S#80, C2S#100, and C2S#120. You can also include the options about finishing – like lamination or die cutting.
Some of the things that you will just have to add would be the finishing requirements, like if the printed material would need either lamination, die-cutting, gold stamping, perfect binding or some other complicated folding. Actually, you can also have a set formula for these finishing requirements so that your sales people can just easily add them to the existing quotation. Another probably addition is the number of pages or the number of copies. There are just clients with a big requirement for their orders so you will have to cater to that and just make re-computations. We all know that the more copies that the client orders, the bigger the discount that they can get because each copy will then cost much less.
Every day, printing companies are being bombarded with inquiries over the phone, fax, or e-mail. They also entertain clients who just walk in or make appointments and visit offices. If they have to prepare all the computations for every single inquiry that comes their way, they will be confused and eventually are burned out especially if they are in the middle of pressing deadlines. With all the people breathing down on them, the last thing that they would need is to prepare the figures for their quotations. This simple sheet or booklet could greatly help streamline your printing operations and keep your sales people sane.
Kaye Z. Marks is an avid writer and follower of the developments in commercial printing technologies by commercial printers that help businesses in their marketing and advertising campaigns.
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