Fitness Trend in India
Fitness is one word that I hear daily either could be from my colleagues, family, friends, neighbors and even strangers with whom I travel in the local train in Mumbai . All may or may not know how but I see their will to be and stay fit. Last decade has been a decade where not only infrastructure development has to be noticed on the other hand people lifestyle has also developed and has brought a trend of FITNESS it’s not limited to the urban areas the effect can be noticed in the interiors of our rural India. After the millennium fitness providing services has raised like mushrooms across India, fitness clubs having most sophisticated fitness equipment, transformation of yoga to power yoga ,
The Reason for this tremendous growth in fitness and health care industry is that Indians are become more and more health concerned and wish to live a disease free life and also individual are now more concerned about their appearance. Fitness industry is growing @ 15% all because of the adopted culture and our Govt. policies have made it easy for the import of hi-tech fitness equipments, Indian Manufacturer though have drastically improved in the manufacturing of fitness equipments but not at par with the imported ones.
I see the future growth in this industry for another decade in a parallel line where more and more people will get involved in health activity and a shift from bollywood dancing to zumba dance , Mind & Body fitness where more yoga retreats and spa center coming up not only Indians but this is attracting even foreigners who have already understood the importance of healthy living .
More and more people are opting towards a healthy intake and going for organic and natural food , ayurvedic medicines which keeps them free from pollutants intake .Demand for such natural feed is on a toll , with a balanced mind and health diet on can surely have a healthy living ,at this point of time our Govt. should provide complete support in terms of research and Development and help in growth of natural health care industry and natural feed industry.
It’s a good sign that generation has become more aware and have understood the importance of health living , I can just say that there will be a healthy and fit culture trend boom to be seen in the near future.
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