New mechanism assists to form “Kwan-yin flavor”(1)
The central vital document this year especially stresses the quality safety of farm products. As the homeland of oolong tea as well as the original place of tie guan yin tea, Anxi county utilizes the production operation mode of French wine fazenda and takes the lead to establish and carry out retrospective tea quality system to insure the product quality safety.
How to drive Anxi tieguanyin tea industry the specialty people’s industry that involves 180,000 peasant household 800,000 people to realize upgrading and transformation and perpetual developing on the new development platform? Anxi county utilizes the production operation mode of French wine fazenda, establish and carry out retrospective tea quality system to realize the new quality control mechanism that the production is in record, products flow direction is trackable, information is searchable, accountable while product is retrievable, which brings vitality to Anxi tieguanyin tea industry.
From wine to Anxi tieguanyin tea
The instant you enter the China Tea Trading Market in Anxi, you’ll be inebriated with the tea aroma against your face. The scene of bustling crowd and busy trading will at once feel you the charm of homeland of tieguanyin tea.
The absorbing thing is not only the flourishing scene of tea market but also the novel transaction way at counters. Each teaplanter coming for transaction must produce a trading card before selling the tea, and with the sound “Di” his information like serial number, ID number and address will all be on the computer.
“From March, the tea market began to carry out the entering with card managerial system, and each teaplanter entering the market must take a trading card”, said Chen Junbin, general manager of China Tea Market Group in Anxi. He also said that the card-transaction system was established in the second half year of last year and it has been improved basically till now. there are more 10,000 teaplanters have transacted the trading card.
The purpose of carrying out card-transaction system in tea market is to establish standard marks in intermediate links so as to realize retrospective local product quality, said Cai Jianming the chief of bureau of agriculture in Anxi. He also said that that is an important step in the retrospective quality system utilizing French wine fazenda mode.
How do people link Anxi tie guan yin tea industry to French wine fazenda? That sounds a little bit wondering. But in Anxi, it has become a consensus whether to local government or teaplanters. “By quest and proof, Anxi decided to utilize the production operation mode of French wine fazenda from June last year, to structure the quality security system from tea garden to tea sets with joint efforts”, said Cai Jianming.
The development of this item will greatly increase purity quotient of tieguanyin tea so as to keep its excellent quality as well as strengthen Anxi tieguanyin tea’s competitiveness at home and abroad, said the board chairman of Flying Tea Industry.
French government implements strict circulating supervision: wine in transaction must be attached document issued by statutory body that provide the details of wine circulation (shipper, consignee, carrier, date and time of sailing, etc.) to prove products status. In marketing part, each wine operator must keep the stocking and saling records of each type of wine ordered by names for random inspection and check governmental managerial institution.
The core of the retrospective quality control mode of Anxi tieguanyin tea is exact corresponding to that. That means establishing farming managerial recording system in planting part to monitor the tea garden security through; establishing standing account system in processing part to show origin of tieguanyin tea leaves and procedure; establishing standardizing marks system in marketing part to mark the manufacturer and producing area on the package; establishing information managerial system in supervising part to file the tieguanyin tea information over the county.
In Anxi tieguanyin tea enterprises, all principals accepted an interview happened to say the same sentence: quality security is the foundation and soul of enterprise development. Therefore, before the establishment of retrospective tea quality system, the Anxi natives had tried to quest the retrospective quality system by all means.
In April this year, in the primary products quality security on-the-spot meeting in Anxi, Wang Wenli the general manager of Anxi eight-horse tea corporation said with full confidence: consumers may know details of each cup of eight-horse tea they drink through the retrospective system.