How to get basic on-site SEO on your Word Press site
I will start with the definition of the abbreviation SEO or Search Engine Optimization and this is the part of your site or the net that makes it friendly to search engines that index your page on their site. The part of the net that helps you to increase your search engine rank is the links towards your site – but we’ll leave that part away for now and we’ll examine the on-site SEO that needs to be done .
The on-site SEO that must be done on you site when you want to achieve good search engine rankings aims at making you content friendly for the search engines. To make your content search engine friendly you need to follow several factors such as:
- Short and Descriptive Urls;
- Page Titles
- Meta Descriptions
- Meta Keywords
- Headings
- Described Images
- Text/HTML ratio
- Frames – frames are NOT SEO friendly
- Flash – flash is NOT SEO friendly
- Search Engine Robot guide file
- XML sitemap
- Defined page language
- Duplicated content
- Declared doctype
- Specified encoding
- W3C validity – valid page code clear of syntax errors
- Dublin Core
- Geo Meta Tags
To monitor all those factors you may need a tool because they are not easy to locate, especially when you don’t want to go around in code. For more info about on-site SEO tools check out this post.
Covering all these points for your site will give you some initial ranking even without any link building. Of course covering all these factors is not an easy job and you may need some assistance, but for sites or blogs on WordPress you may find an easy and affordable solution in the All In One SEO Pack. This pack won’t cover all the points of the above list and in the next few lines we’ll find out what actually you can improve on your site.
WordPress itself has a system for entering Alt Tags on uploading images so that point is already covered. The other issues that you will solve with this pack are:
- support for custom types of posts
- advanced (canonical) URLs
- fine tuning on page navigational links
- automated optimization for page titles
- automated page meta descriptions
- avoidance of duplicated content from other WordPress blogs
The plug-in is ready-to-use only with installation and if you’re not advanced user you don’t need to adjust anything and if you want to make fine tuning you may change everything. The installation is like on every other WordPress plug-in either upload from the CMS or with FTP client. Enable it and you’re done.
For more info about All In One SEO Pack check out this page.
If you want to know more about you can visit site of one of the leading companies in Denmark for SEO.Additional information about SEO here.
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