Haitian: Introduce New Base Of Leading Industry Expand Wind Made Repeated Season
Leading the trend of the beauty of original
Originated in the Qing period Foshan sauce works, came nearly 300 years of ups and downs, a Haitian flavor industry growth, “life experience.” In 1955, Foshan remarkable strength of 25, renowned Hong Kong and Macao sauce works reorganized, “Haitian sauce works” is the 25 sauce works in the oldest, most ambitious, the product category the largest and most influential of an old and famous sauce works, so the newly formed factory was named “Horizon Soy sauce Plant. “Haitian can say is a culmination of Foshan sauce works, but it does not lie” old Chinese “the gold standard on the rest on its laurels, but rather adhere to independent innovation, upgrading of traditional industries and transform the traditional industries out of a bigger and stronger, “Haitian road.” At present, the Haitian products sell well in domestic market, but also exported to more than 100 countries and regions, were foreign media as the “king of the Chinese taste,” one of the world’s largest Condiment Enterprises.
To reproduce the original scene It is understood in the industry, sea and sky far ahead of peers, their Sell Amount far higher than the industry second to fifth in sales of and, to some extent, Horizon has been an industry benchmark. Marketing Old-fashioned way, channels conservative, is that most layman understanding for seasoning. In fact, the Haitian has been given to this tradition has a lot of modern industry Chemical industry Elements of industry, tradition and modernity together, “fermented,” a company with annual sales of 55 billion giant, already the world’s largest condiment manufacturer. This results in the industrial and economic development in Foshan, take with Home Appliances Industry, ceramic industry’s giants are not inferior in comparison.
3000 million to establish oyster production line
Foshan sauce works, initiation Qianlong in the Qing Dynasty. At that time the old habits in the soy sauce works sub “sauce” and ” Dark Soy Sauce “Types. Republic of China, Haitian sauce works on to champion sauce, runner-up but said the sauce. Alleged that the time scale of production Haitian sauce works quite pay attention to product quality and business reputation, and great care Advertisement Publicity, then Cinema in advertising with a slide, and product design trademarks, are very unique at that time. The Haitian sauce works of some high-end specialty products, such as soy champion, runner-up soy sauce, gold sauce, red sauce, yellow sauce, mushroom dark soya sauce, shrimp sauce Qing Hou column sauce, ginger embryo, buckwheat first class products sales not only throughout the pub restaurant in Foshan, residents, hawkers, but also exported to Hong Kong, Macao and Southeast Asian countries.
1955 the whole industry public-private partnerships, including 25 Haitian sauce works of ancient sauce works, including the merger and reorganization strategies. As the Haitian sauce works in the famous sauce works in the 25 most powerful two pairs of the newly established plant named “Haitian soy sauce factory.” Current Haitian flavor industry brand manager Zhang Xin said its eye-catching title when the Macao Daily News Zeng Yi Haitian soy sauce factory at that time produced sauce carried a report in Sydney’s Chinatown merchants sauce to a “desirable” to require the purchase of 3 per person, and not delivered to your door.
Witness in a group of Haitian History of photographs, one can understand that, when the Haitian had long established feature a more complete product testing laboratory; 70 years devoted to the natural fermentation of soybeans drying pools of glass has been put into use; by the eighties, Haitian’s products automate the production has a certain scale, greatly improved production efficiency. At that time, the total domestic demand is still in a macro-aggregate demand expansion, the shortage of products in short supply state of the economy, a company that can produce a product, you can sell, there will be a profit. Tasted the sweetness of technological innovation, the last century 90’s, Haitian enormous amounts of money from abroad began to core equipment, reported an oyster production line at the time spent more than 3,000 million.
Lead the industry into CIS Corporate Identity System
Of the last century the late eighties early nineties, the Chinese economy gradually from product economy to a commodity economy in transition, those who wish to bother in the product packaging businesses, often get “accidental success.”
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