Environmental Campaigns Through SMS Blast
To reduce the rate of global warming and the impacts of climate change WWF – The Conservation Organization launched the Earth Hour campaign which started in 2009. Earth Hour was held at the same time adapted to the local time throughout world, including Indonesia.
In 2011 Indonesia has been carrying out Earth Hour on March 26, 2011 ago at 20:30 to 21:30 local time. Earth Hour became the largest environmental campaigns in history because it won the support of 1.5 billion people from 4616 cities in 128 countries.
Concern to the environment is shown everyone with a variety of ways, such as walking for 5 years to see the condition of forest destruction in certain areas, tree planting campaigned by the president, bike to work, planting mangrove trees to reduce erosion, and many other ways.
SMS can also be used as a media campaign, using SMS Blast. Send a short message to all citizens can be used by the government to invite people in maintaining the surrounding environment, with SMS gateway it is possible to send an SMS campaign to all GSM and CDMA mobile phone users.
Bulk SMS which contains a brief campaign from President can be directly communicated to all owners of mobile phones. Because to save the future of the environment required a large participation from all aspects of society.
The use of SMS to be more effective than with the invitation to preserve the environment carried out in the streets carrying posters and create traffic jams. Write short messages as easy as sending an email, and delivery times can be scheduled to make mobile phone users will not interfere with bulk SMS sent to them.
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