Comprehensive Analysis of Windows8 strategy
All in all, Microsoft really is unlucky in recent years. Its own systems VISTA not only has failed, but also the progress of Win7 completely replacing XP is not satisfactory. What is worse, it has been suffer the attack of Apple and Google in the field of mobile phones and the tablet computer. Its systems’ carrying products have been devalued. The biggest threat to Microsoft is that Apple and Google have shown great interest in its long-term occupation of the field of desktop operating systems and also it unwilling to stick to the mobile equipment system. Therefore, we have it exactly how it intends to complete the blocking action of Apple and Google with a great curiosity.
In this context, the release of Win8 is no doubt that observers are interested to and a little nervous to Apple and Google. From the introduction of Win8, we are not difficult to see that Microsoft’s strategy is mainly concentrated in the following areas:
First, it is fully compatible with any devices. How to create their own style in the three mobile systems, Microsoft has its own considerations, which is taking pains to the compatibility. It is understood that Win8 is designed specifically the latest Metro-style interface for touch, which can show important information to the user. It also supports mouse and keyboard. More significantly, it can be applied to iPad and then naturally it can be applied to Android OS. Compared with the ipad, Win8 is perfect indeed, for the ipad is nearly not compatible with any devices, even how to convert dvd to ipad mac this simple operation can not be finished, let alone watch tv shows on ipad, if you want to play other common video formats, the best way is to use a dvd to ipad ripper. It is for this reason that many people do not like the ipad .
Second, wireless peripherals, the expensive peripherals and inconvenient have been Apple’s Achilles heel. Only one port of Apple series makes the users to feel somewhat uncomfortable. The Win8 is the first to support mouse and keyboard, from the Windows-based of view, it can outreach printers, scanners, game controllers, projectors, or even an external monitor. Therefore, the based on the infinite desktop peripherals can extended to the mobile space with the help of Win8.
Third, the software is unlimited. A good system needs good software for support, which is the reason that Android has lost for Apple. In contrast, Windows system has dominated the computer in the world for two decades, in the terms of quantity and quality, its third-party software is the most strongest. Microsoft still holds a lot of software copyright that we often use in hands, such as office and so on. If Microsoft promotes their new system expansion in the mobile space by lower prices or free software, the impact force is clearly more than the product itself, But how and when to complete the Win8 work under the Metro in the interaction, which is most concerned about to the users.
In addition, as for other a variety of other cloud technologies and network online are the inevitable development trend. After the official on sale of Win8 series products, domestic manufacturers and consumers will have a new choice. For the industry, “Microsoft will be eventually replaced” this rumor, which is usually false, Microsoft is still strong. But for Microsoft, it does not hope Win8 can go far an go long, XP’s glory can not be copied in this new era of information explosion, Microsoft only grasp the pulse of the times of rapid change and escalate Win8, rather than come up with a Win9 to make money over two years, it can win in the three pillars of the next three years.
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