Website Design – Another Preview

With the increasing use of the internet for purchases and research by most customers, Websites have started playing a major role in the attracting clients and in the promotion of the products as well as services. Website design then becomes an important area where proper research and team effort is concentrated. In this article are enumerated a few tips which will help in make the website design more effective and successful.

  • Keep Size of the web page small as smaller pages get loaded faster which ensure that the waiting time for visitors is not much. Remember slow loading web-pages prove to be a great discouraging factor for the visitors. Several if the users are still using Dial-up connection, which must be kept in mind while designing the page. Also try and break the content in small portions rather that presenting it in one long block.
  • ALT images must be set and must appear as the mouse hovers over any picture. Several people browse without truing on the graphics and some might be visually impaired and hence be using text-to-speech kind of browser which makes use of ALT tags to decode the graphics.
  • Style sheets ensure consistent look which will prevail across your website and enhance the website design. Formatting details get stored in the style sheet and are used to keep HTML code light. Any changes can be initiated by means of one simple change in the sheet.
  • Textured background using the GIF files must not be used on the websites as these make the reading of the text a difficult job. Background colors are the designer’s preference but recent research has shown that white and light yellow colored background is easier to read.
  • Title of the website must be highly descriptive. The name of the website counts a lot in case of most search engines. It is advised to use keywords in the name so as to facilitate search by the engines.
  • It is a good idea to include site map in the website design as this offers quick guide to the visitors and is useful in the search by the spiders of search engines.
  • Using shortcuts is also advised as this makes it easy to induce changes and propagate the file. At least reduces the burden of uploading and making changes in every page of the website.
  • Optimization of graphics is a necessity. JPEG and the GIF images are the most preferred online today. The size of the image should be kept small in order to reduce the wait period for the visitors; the deviation may only be exercised in case of photo galleries or product showcasing websites. With these minimal pointers the website design will truly flourish and create ripples in your promotion techniques.
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