Personalized Branding with Creative Personalized Email Address
What is the first thing that comes to your mind when you come across an email account that does not end in ‘gmaildotcom’, ‘yahoomaildotcom’, ‘hotmaildotcom’ or any other generic email service?
It’s always this: ‘Man!, this person or company has got a website of his or her own’ or ‘He or she works with such and such company’.
The point we are trying to make is simple: email address are not merely combinations of alphabet, numbers and some special characters. They too have a message to convey, which can be intentional or accidental.
When you were in college or high school, xyz007in at gmaildotcom would have sounded cool, but as a 25 year old relationship counselor, you would feel a little embarrassed with the 007in email address (the possibility that you are a James Bond fan notwithstanding). Professionally designed email addresses go a long way in establishing your identity in the minds of your prospective clients. It was found in a survey that professionals with customized email addresses were twice as likely to attract clients as those with generic email address.
First Impression
The primary point of contact nowadays is the Personalized Email Address, which always accompanies the name of the company or the professional set up. Just imagine the client’s reaction when he notices that the email address is a generic one and does not bear the name of the company. His instant conclusion: the company or the professional firm is not established well enough to afford a website or a customized domain address.
Sometimes, the first impression about us or the work we do is formed or derived from totally unexpected and un-cared for things. You must realize the importance of customized email address and use it to create that much values positive first impression on your clients.
Free Publicity
It is human tendency to judge and analyze, whether it be your firm’s name on the visiting card or the pattern of figures in your mobile number. Similarly, a catchy email address that establishes your profession and ethics where client satisfaction is concerned will surely earn you some brownie points over your competitors. What more, custom email addresses are free publicity tool. They can be mentioned at all the right places where your contact details must be.
You do not even have to necessarily invest loads of money in the creation and maintenance of a website to boast of a personalized domain name in your email.
Design a meaningful Email
We’ve already established the importance of a Personalized Email Address . Now, you must be wondering as to how to create an effective email address with right wording and content. Well, the easiest way is to include your name and profession/firm in the email address as, john at portfolio_manger .com. You can even use the tagline of your brand as in justd oit at nikedotcom.
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The writer Purna Ganguly has expertise in writing technical articles like on internet, website and Professional Email Accounts and Business Creative Email Account . Many people and clients have been highly benefited from his explicit writings on her business related article.
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