The impact of financial crisis, the biggest drop in consumer confidence index –

By the HC Home Appliances Network and Zhongshan Huang Pu Town People's Government jointly hosted the 2009 Spring

Zhongshan small appliances Fair , On March 20, 2009?? 22 Huang Pu in Zhongshan City, the International Exhibition Center grand opening, HC home network for the whole show on this report.

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During the exhibition, exhibitors of many well-known family of small household appliances enterprises guest HC Network studio talk about their feelings about participating in this exhibition. Following

Guangdong Europa Electrical Ltd Kejian Fei interview:
Host 2: Members appliance manufacturers, Good morning, this small home appliances exhibition will be held in Zhongshan Huangpu Town, Zhongshan. We now live in the United People's Network, we have a very high honor and privilege to go to Europa Electric Co., Ltd. Guangdong, Mr. Ke Jianfei a guest of our studio and asked him to talk about the show as well as business development. Hello!

Kejian Fei: Hi, First of all, thank HC Network and the People's Network has long been to support and care of our business, where, as our businesses, the media has been with us, with us, provided a very good platform to express my gratitude!

Moderator 1: The global financial crisis influence on the real estate industry are very large, whether the impact on the cabinet one?

Kejian Fei: Some impact is positive, the domestic economy is not the real issue, I think that is the problem of declining consumer confidence index. Because in all of China's national savings, the deposit is the top few in the world, and to explain China's consumers have strong purchasing power, however, why the current market situation to us the feeling that the financial crisis affected? That is to say, our current customers and his awareness of consumer and safety issues. For example, pension, social security, education, child problems, in fact he is some consumer ability to pay. So I think the current real estate market, home appliances, cabinets of our sectors, the impact is temporary, as the consumer environment and consumer confidence in the recovery, the market consumption is still a great prospect. The main point, I think the affect is the primary market and consumer prices of watching this is an objective reality, but I think young people get married, with economic and social improvement, new home of the update, I think this The demand is there and will not be affected. But that this demand or inflation in the economy when, early consumption, ahead of the market dropped, or the current impact of the economic environment, confidence is affected, lagged consumption, the consumption is an objective.

Host 1: I know that Europa in 2008, when just last year established overseas market center, talk about the whole situation Europa overseas market it?

Kejian Fei: We early 2008, we officially entered the overseas market, we established the Overseas Division. Not feel at the beginning of financial turmoil, with subsequent fluctuations in financial markets in Europe and America, from my point of view, is the impact on export markets. Why Europa not be affected? After all, we just set up, so customers in the development of which, basically in the Middle East, Southeast Asia, South America and North Africa, those markets. The market itself is a growth market, the volatility of the financial impact is relatively small point, we export this one is the upward trend, depending on which we have just set up. But we obviously feel that our growth is relatively fast.

Host 2: We know that Europa is the leader in kitchen and behavior, we have come to a lot of kitchen companies, kitchen and you think in the future development of our industry is what direction?

Kejian Fei: This exhibition gives us a very good industry for the platform, the national distributors, including our manufacturers in the exchange, may be a time and place of impact, this platform provides us with a relatively good communication opportunities, we also hope that more manufacturers to participate in this joint exhibition, the exhibition do more, better, to our dealers to provide better products. On the kitchen market, indeed in terms of development prospects from this year, I think it is good news also has two aspects of concern, the worry is that lack of confidence in consumer spending, waiting to see, this is affected. However, the hi side, I think to do is an opportunity for brands, why do I say? In this competitive environment, many small and medium enterprises, and even no-name company, its management capacity and reach economies of scale, have been closed down, after the collapse when they go to other industries, he left out a market share of, say, Sanlu, like milk, Sanlu 100 billion market share, it may be 40 billion into

Soymilk
Market share went. However, it has 60 million to be other manufacturers of milk, dairy products manufacturers divided out, I would like for them, this is a growth point.

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