Twitter Marketing Services – Individual account or Business Account?
When it comes to your Twitter account who is it that you want to speak for you? Do you want to use it as a business account or do you prefer that individual employees of your company represent you? This is a dilemma which faces many marketing managers and each one must think about this question before you register your company on Twitter.
From a business point of view every option has its benefits and disadvantages. The purpose of this PR is to let you know that there is a service which help you to decide whether corporate Twitter accounts or individual Twitter accounts are the way to go.
A Corporate Twitter Account: The Brand Is King
A corporate or business Twitter account is one that employs your company’s name and has as its profile your company branding. It has been well know that Corporate Twitter accounts offer a magnificent opportunity for users to get to know your company which mirrors your brand advertising. It should be one of your goals to inculcate your firm’s news, updates and information about customer relations into the minds of your Twitter followers and managing a corporate Twitter account is one of the best ways of doing this.
To regard your customers professionally is the best way to engage them by tweeting from a corporate account. Let us consider the situation – every mention your brand receives and every tweet you send and direct message you send is one of the best ways of positioning your company in the minds of your followers. When it comes to branding there should be no room for subjectivity and your tweets should be an excellent reflection of what your company has to offer its customers. When you are tweeting from your company’s Twitter account you have the chance to enhance your company’s reputation and get your message out to the internet.
You have an opportunity to get your company’s message out to your followers.
Individual Twitter Accounts: Still a Great Option
However do not dismiss the idea of individuals in your company managing tweets for you.
It shows a more human side to your company especially if it is a large corporation.
Samsung do this and although it is more difficult to prevent unwanted tweets they ensure that employees sign an they will not say anything that brings the brand into dispute.
So corporate tweeting or individual accounts? There are benefits and drawbacks to both but either way Twitter can be a great weapon in your arsenal for enhancing your company brand.
http://Alan-Souter.com/Twitter-Marketing-Services
If you are serious about article marketing then you need a great internet marketing program to promote.
Click Here to find out more.
ab
Processing your request, Please wait....
